Media Resources

The media is located in the isolated waiting area after security check. All domestic and international departing passengers at T3 have to pass through this waiting corridor. There is no way to detour and miss it. The audience consists entirely of actual air‑travel passengers with no outside idle personnel mixed in, resulting in high‑purity audience reach.

The media is installed on the roof of the airport's own buildings, featuring neat and flat panels with a prominent overall size. Free from obstructions by nearby buildings, green plants or traffic flow, it delivers an open viewing field and extremely wide‑ranging coverage, fully covering both inbound and outbound traffic flows at the airport.

Passengers are in a state of waiting for flights, transferring and walking slowly here, with ample time for stay and observation. The light‑box delivers clear and soft luminous imagery, enabling brand message reception without deliberate stopping.

In the bright‑lit corridor, the images feature high color saturation. Travellers moving in both directions can view the content clearly with a long visual range. Brand visuals can be quickly perceived even while people are in motion, offering a broad radiation angle that makes the brand’s visual presence felt throughout the entire corridor.

The hanging banners in the T3‑4‑layer Isolation Area are exclusive high‑altitude media suspended above the airside corridor inside security checkpoints. Different from traditional wall‑mounted light boxes, they adopt overhead high‑position suspension installation, completely avoiding obstructions from pedestrian flows, columns and equipment, and achieving full‑coverage 360‑degree visibility throughout the corridor without blind spots.

Terminal 3 gathers a large number of business‑travel passengers, government‑enterprise clients and tourist consumers. Its overall passenger groups feature high consumption levels and purchasing power, and show high acceptance of alcohol, automobiles, cultural‑tourism products, real estate, high‑end consumer goods and urban image promotion.

Located in the essential exit passage at the domestic arrivals core of Terminal T3, it is the sole mandatory communication spot for domestic‑flight passengers upon arrival and departure. As a high‑quality static media at the airport, it also serves as Guizhou Province’s primary airport gateway for showcasing its urban image, cultural‑tourism resources and brand strength.

The locations cover all domestic arriving passengers, exit foot traffic, and two-way passenger flow on elevators. They occupy core visual positions that passengers must pass through when arriving in Taiyuan and exiting the terminal building. There is no passenger flow diversion or alternative routes, resulting in an extremely high coverage rate of arriving passenger flow.