Media Resources

The large‑screen hovers above the core of the atrium, occupying the visual high point of the terminal building with no architectural obstructions. It features a long viewing distance and extensive coverage. It remains visible throughout passengers’ entire journey, including entering the station, queuing for check‑in and walking out of the terminal. Boasting prominent forced‑exposure characteristics, its effective reach rate is nearly 100%.

The media adopts a suspended ceiling‑mounting design. Large‑format static lightboxes with built‑in lighting are hung high above the high‑ceiling lobby space, free from obstruction by walls or columns. They feature a long viewing distance and excellent full‑area coverage capability.

Suspended in the high‑altitude area above the passage of the T2 International Departure Duty‑Free Zone, it covers the main passage of the duty‑free zone and all branch shopping corridors, serving as an unavoidable visual focal point for all passengers entering and exiting the duty‑free zone.

This location serves as the first visual touchpoint for passengers on international trips. Upon arriving at the terminal building, all international‑departure passengers must enter the check‑in hall to complete check‑in and baggage drop‑off, covering 100% of international outbound passenger flow.

The four‑sided pillar‑wrapped three‑dimensional structure enables 360° all‑angle visibility. Travelers can view the screen directly no matter which direction they approach from, with zero visual blind spots and no missed passenger flow. It delivers mandatory full‑coverage exposure to all outbound passengers, achieving far higher exposure coverage efficiency than conventional flat media.

The arrival hall features a spacious layout and smooth passenger flow. Passengers can stay for a longer visible duration. The relaxed atmosphere allows passengers sufficient time to view advertising details and form brand impressions, leading to higher information receptivity and longer memory retention.

After a long-haul flight, passengers move at a leisurely pace, feel relaxed, and are more focused. They use their mobile phones far less frequently and have sufficient, steady viewing time.

The media provides comprehensive coverage of the two core areas of T2 International Arrivals and International Departures. As landside public area media, it is not restricted by security check isolation and can reach both inbound and outbound passenger flows simultaneously.