Media Resources

S-level curtain walls are often located on the side of main subway entrances and exits, directly facing the peak flow of passengers entering and leaving the stations. They reach hundreds of thousands of commuters, tourists, and nearby shopping district consumers daily, creating a high-frequency, high-exposure communication scenario that provides around-the-clock visual attraction and effectively enhances brand recall.

The Changping Line covers 20 stations and serves commercial areas such as Longze Business District, Changping New Town Business District, and Future Science City Business District. As an important line connecting Haidian and Changping, two major densely populated areas for education and residential purposes, the train door areas, where passengers' sightlines are concentrated and dwell time is stable during boarding and alighting, become highly valuable information touchpoints.

High-quality advertising resources in core areas, with their high foot traffic, coverage of high-spending audiences, and precise scene targeting, have become the ideal choice for premium brands to enhance brand awareness in the region. Through innovative creative content and continuous exposure frequency, they deepen brand influence and recognition.

Through advertising formats such as wall stickers, ultra-thin light boxes, and escalator light boxes, brand row and matrix multi-media combination advertising reach over 90%. These are locations that passengers must pass when going up and down escalators, ensuring that the advertisements are always within their peripheral vision.

The advertisement is located in the exclusive enclosed space of the B entrance and exit passage, which can cover 100% of all the passenger flow in and out of the entrance, without other advertising interference, forming a brand-exclusive communication environment.

As a transfer station of Line 2/6, it is a necessary passage for passengers to transfer, and the advertisement can efficiently reach all transfer groups and achieve full passenger flow.

Pillar advertising presents brand information in an all-round way around the column, and passengers can receive the advertising content in full no matter what direction they pass, breaking through the perspective limitations of traditional print advertising.

The screen door sticker advertisement is located in front of the passenger's line of sight when waiting for the bus, and it is the necessary passage for passengers to get on and off the bus.