Media Resources

High-quality advertising resources in core areas, with their high foot traffic, coverage of high-spending audiences, and precise scene targeting, have become the ideal choice for premium brands to enhance brand awareness in the region. Through innovative creative content and continuous exposure frequency, they deepen brand influence and recognition.

Through advertising formats such as wall stickers, ultra-thin light boxes, and escalator light boxes, brand row and matrix multi-media combination advertising reach over 90%. These are locations that passengers must pass when going up and down escalators, ensuring that the advertisements are always within their peripheral vision.

It is located in the core area of the intersection of Line 2, Line 13 and the Capital Airport Line, and undertakes the dual diversion function of high-speed rail passenger flow adjacent to Beijing North Railway Station and the starting point of the airport line of air passenger flow

From January 2025, the two-way transfer mode will be launched simultaneously with the South Corridor, breaking the original one-way restriction and limiting the original Line 1 → Line 5, and passengers can freely choose the transfer of the North-South Corridor

The total length of the passage is about 100 meters, and the walls on both sides are fully covered with high-precision spray wall stickers, forming a coherent visual corridor, and the forced reach rate of passenger transfer is nearly 100% The height of the wall on one side is about 3 meters, and the total area on both sides is over 200 square meters

Relying on the double-track transfer hub effect of Fuxingmen Station, Line 1 has an average of 2.4 million passengers per day, Line 2 has an average of 1.9 million passengers per day, and the North Transfer Channel has reached an average of more than 400,000 passengers per day, ranking among the top of the Beijing Metro

The side walls of the two-sided escalators located in the transfer passage of Wangfujing Station of Line 8 are part of the combined media of "Brand Area 4", including 4 escalator side walls and 4 station hall pillars

The 360-degree display of the pillar advertisement has no dead ends, and passengers can receive the advertising information completely no matter which direction they are traveling.