Media Resources

Located at the only passage that travelers must go through after completing entry procedures and before leaving the airport, travelers stay in this area for a relatively long time, with their attention unable to be diverted. The advertising reach rate is nearly 100%, ensuring that every traveler can see the advertisement multiple times.

LED advertising has unique media attributes. Its core advantage lies not in the breadth of traffic, but in the precision of the audience, the authority within the industry, and the exclusivity of the scenario. This high-frequency exposure at all times ensures the continuous imprinting of brand information in the minds of key groups.

Located after travelers have completed all entry procedures and officially entered the public area of South Korea, the 'last mile' differs from airside media. Landside media targets travelers who have already 'landed' and are ready to start their ground journey, with its core value lying in traffic guidance, connection to local services, and demonstration of the city's image.

The LED media above the carousel in the baggage claim area of the arrival floor is one of the most compelling and visually striking advertising resources at the airport. It precisely targets the core stop for passengers after immigration, turning the tedious waiting time into a golden window for brand communication.

The baggage claim hall on the T1 arrival level is a crucial hub that international passengers pass through after completing immigration checks and before leaving the restricted area. The core media resources in this area consist of 46 high-definition LED screens distributed across 23 key locations, greatly enhancing the brand's impact and memorability.

Located in the core area of the international departures hall of Terminal 1, it is the essential passage for passengers after completing check-in procedures to reach the security checkpoint and duty-free shopping area. Its core advantage lies not only in the large passenger flow but also in its deep targeting of high-net-worth individuals and immersive visual communication capability.

The LED media at this location has an almost 100% reach rate, with no sightline that can be avoided, making it the first golden touchpoint for brands to reach international travelers. Its unique geographical location, stunning visual specifications, and extremely high pedestrian coverage make it a highly strategic resource in the advertising ecosystem.

The entrance of Dongxi Deer Path, as the core circulation node of the departure area, is the inevitable route for passengers heading to the check-in area and security checkpoint. It is also a prime location for LED advertising to achieve efficient reach, giving the LED in this area an almost 100% reach rate.