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| Area：Chongqing | Type：Outdoors | Frequency：0 |
| Address：No. 46 Fukang Road, Longshan Subdistrict, Yubei District | Format：Light box | Duration：0 |
| Location：CapitaLand Nine Chapters | Min Qty：1 | Operating Time：18-22o'clock |
| Size：19m(w)×11m(h)×2=418m² | Min Period：month |
A huge static light box mounted on the street-facing exterior wall of CapitaMall Jiuzhang at No. 46 Fukang Road, Longshan Subdistrict, Yubei District. It sits on the street frontage of the main road connecting North Ring Overpass and Yusong Road Overpass, directly facing the North Ring exit of the Inner Ring Expressway. Within a 3-kilometer radius lie SM Square and Aironghui City. The surrounding area boasts high-end upgraded residential complexes including Capita Jiuzhang Large Flats, Liangjiang Spring City and Longhu Original Villa. Two Grade A tertiary hospitals are located within 2 kilometers, forming a mature comprehensive consumption cluster integrating high-end residences, commercial offices, park leisure facilities and shopping malls.
Merely 190 meters from Exit 4 of Sports Park Station on the Rail Loop Line, reachable within a 3-minute walk. The Loop Line records a daily passenger flow of over 100,000 people. The 500-meter coverage radius of Ranjiaba Interchange Station for three rail lines (Line 5, Line 6 and the Loop Line) encompasses Longhu Yuanzhu Paradise Walk, Shizishan Sports Park, thousands of households in luxury large-flat communities and more than 6,000 enterprises in the Optoelectronics Industrial Park. The daily pedestrian flow hits 180,000 on workdays and exceeds 300,000 on weekends and holidays, drawing a dense concentration of office workers, local residents and sports and leisure visitors.
This location guards the vital traffic artery of Yusong Road, a six-lane dual carriageway at the North Ring Overpass of the Inner Ring Expressway. It serves as the essential thoroughfare linking Liangjiang New Area, Zhaomushan, Lijia and Beibei with Guanyinqiao and Yuzhong District. The overpass handles a daily vehicle throughput of over 280,000 trips. Ramps experience slow traffic during morning and evening rush hours, greatly extending the visible dwell time of vehicles. The full content of the light box can be clearly seen from a distance of 50 to 180 meters, covering all long-distance commuters and cross-district private car drivers.
This advertising spot is firmly located at the core entrance and exit of North Ring Interchange on the Inner Ring Expressway, connecting the six-lane dual carriageway Yusong Road arterial road. It serves as an indispensable transportation hub linking Zhaomushan, Lijia, Beibei and Liangjiang New Area to Guanyinqiao and Yuzhong downtown. It forms a mandatory exposure point for all vehicle traffic across the northern district. The interchange handles over 280,000 vehicle trips daily, with persistent slow traffic on ramps during morning and evening rush hours, significantly extending the visible duration of vehicles queuing up.
Its core target audience consists of senior corporate managers, business white-collar workers, private business owners and high-end upgrade homeowners aged 28 to 50 in Optoelectronic Park. This group boasts high income and strong purchasing power, making them the core target consumers for new energy vehicles, premium real estate, finance and insurance, jewelry and watches, as well as medical aesthetics and skincare products. Foot traffic surges on weekends and holidays; business office crowds on workdays complement family leisure visitors on weekends, delivering balanced annual traffic without distinct peak or off-peak seasons. Dual traffic streams—long-distance vehicle exposure and close-range immersive pedestrian viewing—build a stable foundation for brand visibility.
This exterior wall light box adopts an exclusive full-wall buyout model for a single brand. During the advertising term, the complete 418-square-meter display surface showcases only one brand with static visuals running round the clock. It illuminates precisely for four prime evening hours covering commute and mall shopping periods after dark, consistently delivering a unified brand visual identity over the long term. Ideal for brands seeking deep regional market penetration, long-term new product promotion and premium image upgrading, it avoids the fleeting communication drawback of dynamic LED screens, yielding more substantial results in building brand recognition and consumer favorability.
