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- Media Map
| Area：Shenyang | Type：airport | Frequency：0 |
| Address：Shenyang Taoxian International Airport | Format：Light box | Duration：0 |
| Location：After security check for domestic departures at T3 | Min Qty：1 | Operating Time：0-24o'clock |
| Size：8.776×1.88×2面 | Min Period：month |
Located in the core passage after security check at T3 Domestic Departures, installed on top of the air tower, with a high vantage point and no obstructions, passengers can clearly see it from both near and far. All departing passengers who have completed security check must pass this spot, with no way to bypass it, ensuring full brand exposure. After security, passengers often organize their luggage or wait for companions here, with sufficient dwell time, allowing advertising information to fully reach them and greatly enhance brand recall.
Facing the air tower directly after domestic security check, all domestic departing passengers must pass it head-on after security, with no possibility of bypassing. It is the first visual focal point after security, with an exposure rate close to 100%, far higher than in the waiting area or check-in hall, maximizing advertising reach. Passengers linger here to stop, gather, observe, and check boarding gates after security, with an average dwell time of over 3 minutes, ensuring forced advertising exposure and memorable impressions.
Annual passenger throughput reaches 24.93 million, averaging about 68,000 per day. This is the only visual focal point area passengers must pass after security, forming a natural "traffic bottleneck" that achieves 100% coverage of departing passengers' visual paths. Passengers' dwell time exceeds 8 minutes while resting or waiting, far higher than in the check-in hall or boarding gate area, ensuring deep brand memory retention. Due to its unobstructed, all-direction exposure characteristics, this lightbox achieves a 100% single-point reach rate, with unit-time exposure frequency and memory retention far surpassing flat advertisements, making it the single media node with the highest efficiency in reaching high-net-worth audiences.
The lightbox is positioned high in front of the display area without any obstructions, forming a natural visual dome. It cleverly utilizes the natural line of sight of travelers after passing security. The ultra-wide format creates a visually striking tension in the vertically limited airport terminal space, achieving full coverage from distant viewing to close observation, ensuring that brand information grabs the audience's attention immediately.
Core reach Exclusive and scarce Triple-sided giant format Extended dwell time High-net-worth audience Northeastern hub traffic. These six core values combined make it the optimal airport advertising choice for quickly boosting brand exposure in the short term, long-term accumulation of premium brand assets, combining short-term exposure efficiency with long-term brand value, and efficiently converting high-value brand placements cost-effectively.
With its unique location, stunning visual presentation, and precise understanding of travelers' psychology, it builds an unparalleled communication advantage. Through precise location selection and innovative visual design, travelers' gaze becomes a silent transmission of brand value. Its irreplaceable geographic positioning, deep targeting of high-value audiences, and shocking visual impact make it a preferred platform for efficient brand communication.
The independent lightbox offers 360° surround display, visible from various perspectives including the security exit, passageways, and distant areas of the waiting lounge, with no visual dead zones. Positioned high atop the wind tower, it enjoys an unobstructed, wide field of view. The visuals are striking, with a premium texture, and the brand presentation significantly surpasses ordinary flat lightboxes, increasing memorability by more than three times.
