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| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 24, Beizhan East 1st Road, Jinniu District | Format：led | Duration：15s |
| Location：Dacheng Market | Min Qty：1 | |
| Size：12m*8m =96㎡ | Min Period：month |
Relying on Dacheng Market’s average daily foot traffic of tens of thousands, including wholesale buyers, retail consumers, logistics professionals, and surrounding residents, LED naturally has high reach and strong visual focus. It not only becomes an important window for the market to showcase a modern image externally but also provides efficient and straightforward localized advertising medium for entering merchants. As one of the top 100 trading markets nationwide and a hub for the western clothing industry, Dacheng Market is accelerating its transformation from a traditional trade platform to an intelligent, experiential commercial complex through the introduction of digital infrastructure such as LED screens.
Dacheng Market is the leading wholesale distribution center for clothing, shoes, hats, bags, and small commodities in Southwest China, with an average daily foot traffic of over 50,000 people, reaching up to 100,000 during holidays and peak ordering seasons. Leveraging its unique location advantages, industrial ecosystem, and communication attributes, it has created a differentiated media advantage compared to ordinary commercial screens. Large screen content can precisely reach this high decision-making efficiency audience, significantly improving advertising conversion rates.
Located on North Station East Second Road, Jinniu District, Chengdu, adjacent to Chengdu North Railway Station and Metro Lines 1 and 7 Beixier Road Station, it is an important node connecting secondary cities in Sichuan with trade logistics outside the province. The LED not only covers the market’s internal traffic but also effectively reaches travelers coming in and out of the train station, employees in nearby logistics parks, and consumers in the Hehuachi commercial area, forming a triple-layer traffic effect of transportation, trade, and residential flows.
The large screen is not just an information display window but also a commercial communication hub rooted in the industrial heartland, linking both supply and demand ends
The core visual communication medium stands out for its unique advantage of precise scenarios and comprehensive coverage. It not only leverages the key business forms of the Dacheng Market clothing wholesale sector to accurately target key customer groups such as buyers and physical store owners but also achieves broad coverage of general consumers through the traffic of commercial hubs. With the hardware strength of a dual-screen matrix ensuring strong visual impact and flexible operations adapting to the diverse communication needs of the clothing industry, it has become an important bridge connecting the upstream and downstream of the clothing industry with commercial communication.
Relying on Dacheng Market’s irreplaceable location and traffic advantages, the market is located at No. 24, East Yilu, Beizhan, Jinniu District, near the Chengdu North Railway Station transit hub, within walking distance of Metro Lines 1 and 7. As the core distribution center for people and logistics in the Hehuachi commercial area, large LED screens stand at the market’s main entrances, facing the main roads and high-traffic paths of the commercial area. Leveraging the dual traffic benefits of the transit hub and commercial cluster, it ensures strong visual reach for commercial messages, covering both professional customers in depth and the broader public audience.
As an essential part of the Hehuachi commercial area clothing wholesale ecosystem, the Chengdu Dacheng Market LED screens focus on precise scenarios and comprehensive coverage, using hardware strength to solidify the communication foundation and flexible operations to adapt to industry needs. They provide clothing merchants with an efficient offline communication platform while injecting vitality into the commercial atmosphere of the area, making it a highly valuable outdoor communication medium in the clothing wholesale sector in Southwest China.
