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| Area：Shanghai | Type：Outdoors | Frequency：120 |
| Address：658 Guangfulin Road, Songjiang District | Format：led | Duration：15s |
| Location：Songjiang Wanda Plaza | Min Qty：1 | |
| Size：5.38m(W)×3.07m(H)*3面=49.56㎡ | Min Period：week |
LED not only enhances the quality and energy efficiency of commercial spaces but also creates a more comfortable and modern shopping experience for customers. It is a typical case of commercial lighting upgrades, covering five major formats: international shopping centers, high-end office buildings, SOHO apartments, outdoor pedestrian streets, and star-rated hotels. Media can present mall information and promotions in a more vivid and intuitive way, improving the efficiency of information transmission.Through the perfect combination of technological innovation and commercial application, not only is the quality and energy efficiency of commercial spaces improved, but it also creates a more comfortable and modern shopping experience for customers. This is a typical case of upgrades in commercial lighting and media display. Media systems can integrate customer flow analysis functions to help malls better understand customer behavior and optimize operational strategies. Displays help enhance the overall image of the mall, creating a modern and high-end commercial atmosphere, attracting more quality brands to settle in.In the Songjiang New City area of the Songjiang Business District, east to Rongmei Ring Road, west to Guangxing Road, south to Guangfulin Road, and north to Zhonghuang Road, it is about one kilometer from the Songjiang University Station on Metro Line 9. Songjiang Wanda Plaza is located in the Songjiang New City International Eco-Business District. The business district is in the eastern part of Songjiang New City, adjacent to the industrial park in the east and close to Metro Line 9 and the University Town in the west. The business district relies on the New City's superior cultural, transportation, ecological, and secondary industry resources. The International Eco-Business District focuses on ecology and low-carbon development, integrating cultural entertainment, industry services, and residential life, aiming to become a mixed comprehensive area dominated by eco-business functions. Songjiang Wanda Plaza is close to Songjiang University Town, Songjiang Shenshan National Forest Park, Shanghai Happy Valley, and other tourist attractions and projects, bringing a large population of business and travel customers.
Its core value lies not only in high exposure but also in helping advertisers achieve full-chain marketing goals from brand awareness to consumer conversion through data-driven and scenario-based operations. For brands pursuing cost-effectiveness and deep regional market penetration, the Songjiang Wanda indoor LED screen is an excellent choice to seize early opportunities in the development of Songjiang New City, especially offering irreplaceable competitive advantages in fields such as parent-child education, green home living, and cultural-tourism integration.The LED screen is a commercial media benchmark that integrates high-definition display, intelligent interaction, and scenario-based marketing. Relying on the core location of Songjiang New City and a large flow of visitors, it forms a communication matrix driven by both family consumption and youth trends. The mall positions itself as the family life center of Songjiang, with an average daily footfall of 35,000-40,000 people, peaking above 100,000 on weekends and holidays. The audience mainly consists of 25-45-year-old family decision-makers and students from Songjiang University Town, with stable purchasing power and high receptivity to advertising.With core advantages such as leading hardware technology, precise audience targeting, policy benefits, and rich creative applications, it has become a high-quality platform for brand penetration in Songjiang and the Yangtze River Delta market. Its value lies not only in high exposure but also in achieving full-chain marketing from brand awareness to consumer conversion through data-driven and scenario-based operations. The indoor LED screen is a strategic choice for seizing the early development opportunities of Songjiang New City, especially providing irreplaceable competitive advantages in fields such as parent-child education, green home living, and cultural-tourism integration.
