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| Area：Guangzhou | Type：Outdoors | Frequency：0 |
| Address：No. 498 Baogang Avenue, Haizhu District, Guangzhou | Format：large screen | Duration：0 |
| Location：Baogang Avenue Guobai New City | Min Qty：1 | |
| Size：9.8m宽×21.7m高=212.66㎡ | Min Period：year |
Guangbai New City is located at No. 498 Baogang Avenue in Haizhu District, Guangzhou, at the intersection of Jiangnanxi and Baogang Avenue. It is the first comprehensive shopping center in Haizhu District that integrates shopping, entertainment, and dining, and is also the largest commercial property in the area. The mall covers an area of 80,000 square meters, has six floors, features modern architectural styles, and incorporates elements of Lingnan culture in some areas.It is adjacent to Jiangnanxi Station on Metro Line 2 and Line 8, about a 10-minute walk away, and is served by more than 20 bus routes, including lines 113, 121, and 243, forming a multi-dimensional transportation network. The mall has a multi-layered navigation system, including brand index signs, floor guides, and interactive electronic screens, primarily designed in a minimalist modern style, with some areas supporting custom naked-eye 3D effects. Recently settled brands like HEA National Trend Store and Cotton Era have themed advertising walls that utilize AR technology for dynamic displays.The surrounding area is predominantly composed of white-collar workers, families, and tourists, with strong purchasing power, making it suitable for advertising luxury goods, fast fashion, and local lifestyle services. The estimated daily foot traffic reaches tens of thousands, with peak holiday periods exceeding 50,000 visitors in a single day. The complete operation of Metro Line 11 is expected in 2026, when Baogang Avenue Station will become a transfer hub, anticipated to bring an additional daily foot traffic of 50,000, further enhancing the exposure value of Guangbai brands.Guangbai brands are located next to Exit C of Baogang Avenue Station on Metro Line 8, only 30 meters away. The average daily metro foot traffic exceeds 80,000, and the area is serviced by over 20 bus routes. It is adjacent to the Inner Ring Road exit, with a 15-minute drive to Zhujiang New Town and a 30-minute direct route to Guangzhou South Station. As a major north-south traffic artery in Haizhu District, Baogang Avenue sees an average daily traffic of 78,000 vehicles, forming a composite traffic entry point for metro, bus, and self-driving.
The Jiangnan West business district, where the project is located, is the first mature business area on the south bank of the Pearl River in Guangzhou. It gathers eight major commercial complexes, including Guangbai New City, Jiangnan New Ground, and R&F Haizhu City, with a commercial area exceeding 600,000 square meters and an average daily foot traffic of over 300,000 people. Surrounding communities include more than 30 large residential complexes such as R&F Millennium Garden and Keyi Haoyuan, with a population of over 500,000 within a 3-kilometer radius, showcasing strong consumer power.The Guangbai New City sign on Baogang Avenue is not only an efficient advertising exposure platform but also a connector of the commercial ecosystem in the Haizhu District and an experience screen for urban life. Its advantages lie in a hub-level location value, precise targeting of family clientele, an integrated online and offline ecosystem, and potential for digital upgrades. For brands, advertising here can achieve commercial goals while deeply participating in regional economic development, gaining a competitive edge in Guangzhou's southern expansion strategy.This billboard is located on the exterior wall of Guangbai New City in the commercial center of the Haizhu District, at the intersection of Jiangnan West Road, Baogang Avenue, and Baoye Road, where the traffic conditions are excellent and foot and vehicle traffic is heavy. Guangbai New City gathers diversified consumption elements such as shopping, entertainment, leisure, and dining, and is renowned as one of the shopping paradises in Guangzhou. Its business environment and reputation rank among the top in Guangzhou. Guangbai Department Store is a well-known large shopping mall in Guangzhou, with strong brand appeal and a rich array of commercial elements, making this area the primary business hub in Haizhu.This advertising location is large, provides strong visual impact, and offers excellent visual effects, making it a rare opportunity for advertisers to strengthen product promotion, showcase brand strength, and enhance market competitiveness.
