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- Specs
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- Media Map
| Area：Wuhan | Type：airport | Frequency：0 |
| Address：The first floor of T2 arrives at the living room | Format：Light box | Duration：/ |
| Location：The first floor of T2 arrives at the living room | Min Qty：6 | Operating Time：0-24o'clock |
| Size：3.5m(H)×10m(W) | Min Period：year |
The lightbox is embedded in the T2 terminal "Bright Galaxy, Rhythmic Ripples" theme lighting system, which supports multi-mode switching between daily and festival to enhance visual appeal
For high-net-worth individuals such as business travelers and family travel decision-makers, advertising content will be delivered during the sensitive period of information reception after the stress of the trip is relieved
The maintenance of the light box is responsible for the professional advertising company (such as China Television Braun International Media), which provides the whole process of design, production and release services
The T2 terminal is equipped with intelligent facilities such as contactless security check and self-service check-in, which provides a stable passenger flow and ensures the exposure base of advertising
The light box is located in the only exit channel for domestic arriving passengers after claiming their luggage, and the passenger must pass through the rate of 100%, forming a forced exposure contact
The average detention time of passengers in the baggage claim area is 6 minutes, and the light box becomes the visual focus when looking up to check the baggage dynamics, with an attention rate of more than 80%.
It covers business travelers, family travel decision-makers and high-end tourists, and 80% of them are middle- and high-net-worth individuals with spending power
Passengers are in a sensitive period of information reception after being relieved of the pressure of the trip, and the advertising memory retention rate is 60% higher than that of the departure layer
The layout of the light box is suitable for scenarios such as luggage waiting and corridor walking, and the mandatory reach rate is 100%.
The lightbox is embedded with T2 "Bright Stars, Rhythmic Ripples" theme lighting, which supports daily/festival multi-mode switching to enhance visual appeal
There are no commercial diversion facilities in the baggage hall area, and the light box serves as a single visual focus to avoid information dilution
