Media Resources

The media suite consists of 13 LCD screens strategically arranged throughout the T7 terminal's check-in area, boarding gate waiting areas, as well as retail and dining zones, achieving high-frequency exposure at multiple key touchpoints along passenger flows, covering 100% of departing and domestic arriving passengers at the T7 terminal.

The screen faces the direction passengers are moving and is located at the first visual point after TSA security. It covers 100% of departing passengers, who can clearly see it on their way to premium dining and retail areas, the exclusive British Airways Club Lounge, and the boarding gate waiting areas.

The gold wall sticker advertisement is located in the departure area of Terminal 4, precisely covering the path that passengers take after passing through TSA security, heading to retail areas, dining areas, and boarding gates, ensuring 100% coverage of passengers and strong exposure to high-value business and premium travelers.

LED screens not only serve the basic function of real-time flight information updates, but also, through carefully designed layouts and color management, use LED media to showcase products to high-net-worth travelers, creating an efficient and technologically sophisticated passenger experience environment.

Through an oversized, visually striking, and impossible-to-ignore advertising billboard located in the departure area of Terminal 1, it achieves 100% coverage of Air France, Alitalia, and Turkish Airlines VIP lounge users, while precisely reaching travelers in the waiting areas of Gates 1–3 in Terminal 1.

As a core traffic area for passengers checking in, queuing, and entering security, this lightbox advertising space, with its three key advantages of being a must-pass for 100% of domestic departing passengers, long dwell time, and unobstructed sightlines, has become a strategic communication point for brands to efficiently reach high-net-worth travelers.

Located above or on the side facade of the only main entrance of Terminal 2, it is directly facing the mandatory route into the terminal from Airport Expressway, Airport Avenue, and Renmin East Road. All vehicles and passengers heading to the T2 departure level must pass through this point before entering the terminal, creating a scenario of 100% guaranteed exposure.

The advantage of media lies in its unique environment and atmosphere. The baggage claim hall is well-lit and spacious, allowing travelers to relax both physically and mentally while waiting, making them more receptive to advertising messages. Compared to other areas of the airport where people pass through quickly, the longer stay allows brand information to be more deeply received and remembered by travelers.