- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Hangzhou | Type：Outdoors | Frequency：0 |
| Address：No. 146, Tianmushan Road, Xihu District | Format：billboard | Duration：0 |
| Location：Yuanzheng Xixi Hotel | Min Qty：1 | Operating Time：0-24o'clock |
| Size：12.5m x 16.3m=203.8m² | Min Period：year |
Located at the northwest corner of the intersection of Tianmu Mountain Road and Baochu North Road, the hotel has an exterior wall facing the intersection. It offers an open, unobstructed view of 300 meters and a 270° wide field of vision. Both pedestrians and vehicles are forced to notice it, with a 90% information reach rate, and the memorability far exceeds ordinary outdoor media. It can more effectively attract the attention of passing vehicles and pedestrians, achieving high reach in communication.
There are very few similar large advertising spaces around, resulting in low advertising interference and stronger brand recall and recognition. It is at the convergence of five key areas: Huanglong business district, Wulin business district, West Lake scenic area, Zhejiang University cultural and educational circle, and provincial and municipal government administration circle. It is about 1 km from both Huanglongdong Station and Wulinmen Station. Tianmu Mountain Road is a main east-west urban artery, with a daily pedestrian flow of 250,000 and a daily vehicle flow of 120,000. The peak retention effect is strong, traffic is dense on this main urban road, and the overlap of government, business, cultural, educational, and tourist traffic ensures sufficient forced exposure time.
This premium advertising space is a super-large wall with a uniform and grand design, providing a strong visual impact. The location is equipped with professional high-power floodlighting, presenting a clear and eye-catching advertisement day and night. It is highly noticeable and attractive during the day and brightly captivating at night, ensuring all-weather brand exposure. As a landmark outdoor advertising space at the city’s key intersection, it offers stable visual dissemination and high brand memorability, making it an ideal core media spot for showcasing high-end brand images, promoting new products, and upgrading local brand publicity.
The location directly faces the city's main road intersection, covering two-way traffic and pedestrian flow in all directions, with no obstructions, long visible distance, and strong mandatory exposure characteristics. The intersection experiences a large daily traffic volume, with commuting, business, and travel flows remaining stable throughout the year, with minimal fluctuation between peak and off-peak seasons. It is also equipped with a full set of nighttime floodlighting systems, achieving golden exposure during both day and night, effectively extending the duration of effective communication, significantly improving the utilization rate and order-taking rate of the advertising space, with low vacancy and high renewal rates, ensuring long-term stable cash flow income.
Located in the core commercial area of Huanglong in Hangzhou's West Lake District, the high-profile brand occupies the prime intersection of Tianmu Mountain Road and Baoshu North Road. It is a rare outdoor media location where the government, education, and business cores overlap in the western part of the city. It possesses premium investment attributes such as low risk, high premium, stable returns, and strong value appreciation, making it a cost-effective advertising investment target in Hangzhou's main urban area.
The core advantages can be summarized as a prime location, extra-large high-definition display, top-tier traffic, high-spending audience, and long-duration high-frequency exposure. It is a landmark-level outdoor media in the Huayuan Road commercial area of Zhengzhou, with no similar large-screen competition nearby, occupying a premium visual position with high attention concentration. The commercial area is rich in advertising spaces, forming a scalable communication effect, with brand exposure compounded for stronger recall.
The location is scarce, the traffic is precise, and the visual effect is outstanding. Relying on the core location advantage of the government, business, and education centers in the central West Lake area, it can efficiently enhance brand awareness and the high-end brand tone in the city, making it a rare and high-quality outdoor communication medium in Hangzhou's core western commercial area.
