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| Area：Changsha | Type：Outdoors | Frequency：180 |
| Address：No. 111, Zhongyi 2nd Road, Tianxin District | Format：led | Duration：15s |
| Location：The atrium of the Zhonghai Huanyu City shopping mall | Min Qty：1 | |
| Size：9.2（宽）×5.2（高） | Min Period：week |
As part of Changsha's core business district, CNOOC Huanyu City is adjacent to Huangxing Square Pedestrian Street, IFC Center, Wangfujing and other high-end shopping malls For example, the average annual passenger flow of Huangxing Square Pedestrian Street exceeds 30 million, and the average daily flow of people during May Day reaches 1.5 million, and the advertising exposure rate is extremely high
With the core advantages of regional traffic hub status, accurate reach of family customers and scenario-based marketing capabilities, LED media in CNOOC Huanyu City shopping mall has built a highly influential commercial communication matrix in Changsha Nancheng
The shopping mall is located at the intersection of Furong South Road and Environmental Protection Avenue in Tianxin District, located in the core area of Changzhutan Rongcheng, adjacent to CITIC Plaza Station of Metro Line 1, radiating hundreds of thousands of permanent residents around, as the only large-scale complex in the provincial capital sector, the daily passenger flow is mainly family customers, and can attract consumers in the three cities of Changzhou, Zhuzhou, and Tan during holidays, forming a 1-hour consumption circle
LED media in CNOOC Huanyu City shopping mall accurately reaches family customers to build differentiated competitiveness with regional development dividends, which is not only an efficient entrance for brands to penetrate the Nancheng market, but also an important carrier for the government's urban image communication
Changsha Zhonghai Huanyu City is located in the core business district of Changsha, adjacent to Huangxing Square Pedestrian Street, IFC, Wangfujing and other high-end shopping malls
The project is surrounded by the intersection of Metro Lines 1 and 7, and is close to the Chang-Zhu-Tan Intercity Railway Pioneer Station, covering commuters and cross-city tourists, with a wide range of advertising audiences
As a high-end commercial landmark created by CNOOC Real Estate, its LED advertising space comes with a sense of quality label, suitable for luxury goods, automobiles, technology and other industries with high brand image requirements
Changsha Huanyucheng Shopping Center integrates shopping, catering, entertainment, leisure, education, culture and other consumption functions, integrates colorful formats, introduces first-class brands, and aims to create a convenient and accessible and diverse and rich consumption, leisure and entertainment space for people, and become a comprehensive shopping center leading the lifestyle of urban people
Combined with high traffic and high consumption power customer groups, the advertising reach efficiency far exceeds that of traditional media, especially suitable for fast-moving consumer goods, automobiles, luxury goods and other industries that require high-frequency exposure
As a high-end commercial landmark in Changsha, CNOOC Huanyu City has core advantages such as high traffic coverage, accurate customer group positioning, technological advancement and flexible delivery strategies, making it suitable for enterprises pursuing brand exposure and high-net-worth user reach
