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- Media Map
| Area：Shenzhen | Type：Outdoors | Frequency：120 |
| Address：No. 3008, Bao'an North Road, Luohu District | Format：led | Duration：15s |
| Location：Baoneng Global Exchange Atrium | Min Qty：1 | |
| Size：11（宽）×3（高） | Min Period：week |
The average daily passenger flow of the shopping mall is stable at more than 30,000, and it can reach 50,000 during holidays and events, and the LED media is laid out in the core moving lines such as the four major art theme atriums, covering high-frequency contact points of consumers, and the exposure volume can reach 600,000 to 900,000 times in a single day
The LED media facilities in Shenzhen Baoneng Global Hui Shopping Mall feature large outdoor screens and artistic lighting scenes, combining location advantages and theme marketing activities to form differentiated competitiveness
Located in the core business district of Luohu Sungang, adjacent to the Baoneng Center complex, it radiates a surrounding population of 1.5 million and has a passenger flow of 218,000 people on the first day of opening, focusing on family customers, CBD business elites and young trendy play groups, and enhancing interactivity through theme activities such as MINICO art installations and Bubble Mart IP exhibitions
With the high degree of integration of artistic lighting scenes and commercial value, the LED media in Baoneng Global Hui shopping mall creates an immersive experience through orange-yellow tones and dynamic light and shadow changes, attracting more than 300,000 passengers on the first day of opening
Adjacent to subway stations and main roads, the average daily exposure is significant, suitable for brands to reach the target audience with high frequency, and adapt to the promotion of luxury goods, fast fashion and first store economy, such as combining "nature's 'harmony'" lighting paintings to enhance tonality through passenger flow analysis to optimize the playback time and improve advertising efficiency
The investment value of LED media facilities in Shenzhen Baoneng Global Hui shopping mall can be viewed from four dimensions: location advantages, technical characteristics, business ecology and operational data
Seamlessly connected to Baigelong Station of Metro Line 5, radiating the consumer market in eastern Shenzhen, forming a dual-core linkage with Luohu Baoneng Center to strengthen regional commercial influence
LED displays in shopping malls are mainly used to publish advertising information, help brand owners display products, promote brand image, and can also be used to broadcast shopping mall event information, promotional information, etc., to guide consumers' shopping behavior and improve the operational efficiency and service quality of shopping malls
As a large-scale commercial complex, Baoneng Global Hui's LED display may use advanced small-pitch technology, with extremely high resolution and clarity, which can accurately restore every detail of the picture, presenting a delicate and realistic visual effect with brilliant colors
The LED screen in the mall usually has a large size, which can occupy the main field of vision of consumers and form a strong visual impact, and its dynamic picture, rich colors and realistic sound effects can bring consumers an immersive visual experience
Through real-time updates through remote control, advertisers can flexibly adjust advertising content according to market demand, promotional activities, holiday themes and other factors, deliver the latest brand information and product trends in a timely manner, and improve the timeliness and pertinence of advertising
