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| Area：Shanghai | Type：Outdoors | Frequency：180 |
| Address：No. 268, Xujiahui Road, Huangpu District | Format：led | Duration：15s |
| Location：LuOne CapitaLand Plaza Atrium | Min Qty：1 | Operating Time：0-24o'clock |
| Size：7（宽）×3（高） | Min Period：week |
LuOne CapitaLand is located at the intersection of Xujiahui Road and Madang Road in Huangpu District, Shanghai, close to Madang Road Station of Metro Line 9 and Line 13, with an average daily flow of more than 100,000 people, covering Lujiazui Financial District, Xintiandi Business District and surrounding high-end residential areas
Shanghai LuOne CapitaLand is located in the center of Huangpu District, about 10 minutes' walk to Tianzifang and Xintiandi, only 8 minutes from Huaihai Middle Road, and only 15 minutes' drive from the Bund or People's Square
The LED curtain wall on the façade of the building and the dynamic water feature of the sunken courtyard have become a visual landmark of the city at night, with an average daily exposure of up to one million, attracting young families and business customers to stop and improve advertising conversion rate through the interactive projection of migratory bird-themed lighting installations and island oasis
With green and low-carbon as the core, the LED system of LuOne CapitaLand Crystal Plaza not only solves the lighting and display needs of commercial spaces through artistic design and scene innovation, but also transforms technology into a dual carrier of cultural and commercial value
The center of the mall adopts a circular dome skylight, which is composed of a creative combination of steel and glass, and the sunlight naturally shines through the skylight to the second basement floor, combined with LED light sources to enhance the light and shadow effect day and night, and the 10-meter-high water feature curtain wall in the atrium projects light through LEDs, creating a unique and eye-catching visual effect, forming a linkage landscape with the dome skylight
LuOne CapitaLand Plaza is located at the intersection of Xujiahui Road and Madang Road in Huangpu District, Shanghai, and is the property on top of Madang Road Station of Metro Line 9 and Line 13
The media has the characteristics of high brightness, high contrast, wide viewing angle and high color reproduction, which can present clear, vivid and vivid picture effects, and set up LED screens in open spaces or high-traffic areas in shopping malls, such as atriums, elevator halls, etc., can attract the attention of consumers, form a strong visual impact, and effectively improve the communication effect of advertising
Located in the core business district of Huangpu District, there is a lack of similar artistic commercial entities around, and the competition is small; Metro Line 9/13 is direct, covering high-consumption groups, IP exhibitions enhance immersion through LED screens, and the passenger flow during the event has increased significantly, driving peripheral sales
With multiple advantages such as core location traffic, architectural art empowerment, policy subsidy support, and CapitaLand operational capabilities, LED media in Shanghai LuOne has become a model of combining commercial real estate and digital marketing
Located at the intersection of Xujiahui Road and Madang Road, LuOne is the property above Madang Road Station of Metro Lines 9 and 13, covering high-end residential areas such as Xintiandi and Dapuqiao and Grade A office buildings within 3 kilometers, with stable daily passenger flow and outstanding consumption potential
