- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Shanghai | Type：Metro | Frequency：0 |
| Address：Shanghai Metro | Format：Light box | Duration：/ |
| Location：S-class subway station | Min Qty：1 | Operating Time：0-24o'clock |
| Size：/ | Min Period：week |
The daily passenger flow of Shanghai Metro exceeds 10 million, and the passengers are mainly white-collar workers aged 25-40 (accounting for 61.8%), with high education (74% college degree or above) and high income (88% middle and high monthly income), which is the main consumer group.
The average stay time of subway passengers is 60 minutes, and advertisements form a non-interference communication scene in an enclosed space, combined with high-frequency contact, and the information penetration rate is higher.
The 12 light boxes are distributed in the platform, station hall and passage, covering the entire line of the network, with long contact time and high frequency. Passengers can watch advertisements through the windows of the bus while waiting for the train or passing by, doubling the number of people reached, especially suitable for brand image building and new product promotion.
