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Area:Beijing | Type:Metro | Frequency:0 |
Address:Beijing | Format:Light box | Duration:/ |
Location:A subway class A station | Min Qty:1 | |
Size:3040mm×1540mm | Min Period:week |
As the core hub of the city, the A-level station realizes the full coverage of passenger commuting lines through the joint assembly of 12 light boxes on the platform, station hall and passageway. The media is parallel to the audience's eyes, and the contact time is as long as 3-5 minutes/time, and the average daily reach frequency exceeds 10 times, forming a continuous brand memory.
The combined set forms a coherent visual array through the combination of multiple light boxes, increasing the carrying capacity of advertising information by 300%, and with high-definition picture presentation, it can display in-depth content such as product details and brand stories, especially suitable for high-end brand image building.
A-level sites are mostly distributed in financial business districts (such as Guomao and Financial Street) and core business districts, reaching mainly white-collar workers and business people aged 25-45, with an average monthly consumption capacity of more than 8,000 yuan, providing precise delivery scenarios for industries such as finance and luxury goods.
In addition to 100% reach of passengers waiting at this station, the window angle of the train can additionally cover the passing passengers when the train enters the station, so that the average daily exposure of a single station can be increased by 1.5-2 times. For example, Xidan Station has achieved a single-day reach of more than 500,000 people through the joint installation of light boxes.