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- Media Map
| Area：Chengdu | Type：airport | Frequency：900 |
| Address：Chengdu Shuangliu International Airport | Format：led | Duration：15s |
| Location：Arrive at the baggage claim hall of Terminal 2 | Min Qty：4 | Operating Time：6-23o'clock |
| Size：2.5 x 4.5 m x 4 面 | Min Period：month |
Located in the sole core baggage‑claim area for domestic arrivals at Terminal 2, it reaches 100% of all passengers collecting baggage from domestic arrivals at T2. Passengers in this area stay for an average of 8‑12 minutes while waiting with low attention distractions. The pillar‑wrapped LED features multi‑sided visibility; passengers can view the advertisement no matter where they stand around the baggage carousel. Repeated impressions deepen brand recall, delivering effective ad exposure ranging from 30 seconds to several minutes — far exceeding the average 2‑3‑second exposure of traditional out‑of‑home advertisements.
Chengdu Shuangliu International Airport achieves an annual reach of 21 million passengers and a daily reach of 57,500. Around 45% of the reached passengers are business travellers and 40% are leisure tourists, representing an overall demographic with medium‑to‑high purchasing power whose consumption intention is approximately 30% higher than that of departing passengers. Boasting zero visual blind spots, this concentrated display creates an exclusive brand showcase space to deliver high‑efficiency exposure amid heavy foot traffic in the baggage hall.
The full‑pillar 360‑degree wrap‑around design enables complete brand‑message reception from every front, back, left and right perspective with no blind zones. Its three‑dimensional wrapping delivers all‑round exposure, boosting attention by 2‑3 times compared with flat advertisements. It is ideal for brand‑image promotion, new‑product launches and international communication. Multiple pillars arranged in a row form a powerful visual array to strengthen memory and elevate brand prestige, making it suitable for brands pursuing premium positioning and global influence.
The media is installed on the main load‑bearing columns in the baggage claim hall, adopting a full‑column surrounding high‑definition LED wrapping design. Multiple columns are linked to form a complete media matrix, fully covering the sightlines of all passenger flows across the baggage carousel area. As core on‑site media for domestic passengers upon arrival, all domestic arriving passengers must enter the baggage claim hall to wait for their luggage, enabling zero‑blind‑spot coverage for all audiences.
Located in the domestic arrival baggage claim hall of Terminal 2, the integrated column‑wrapped LED sets are installed on load‑bearing columns surrounding the baggage carousels. Representing core immersive dynamic media on the arrival floor, they feature surrounding LED wrapping on giant columns in the baggage claim hall with multi‑spliced screens for 360‑degree multi‑angle visibility. Adopting high‑definition indoor LED modules, they deliver high color reproduction and support the rotation playback of 10‑second and 15‑second video clips as well as dynamic graphics and texts.
The core column‑wrapped LED media in the baggage claim hall is a scarce landmark media resource at the airport. It delivers exclusive and stable brand exposure. Leveraging the authoritative scenario attributes of Shuangliu International Airport as a southwest China gateway hub, it can provide strong endorsement for brands and enhance brand credibility and market reputation. The media runs steadily throughout the day in line with flight operations with even and regular rotation frequency, sustaining long‑term brand exposure. It serves as a premium core arrival‑side medium for brands to establish a presence in Chengdu and further explore the southwest China market.
