- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Nan ning | Type：Outdoors | Frequency：120 |
| Address：No. 30 Shuangyong Road, Qingxiu District | Format：led | Duration：15s |
| Location：Hudu Ming Plaza | Min Qty：1 | Operating Time：8-22o'clock |
| Size：宽 16.6m× 高 24.6m=408㎡ | Min Period：month |
The large‑screen display is situated on Shuangyong Road, a key urban traffic artery connecting multiple major urban thoroughfares including Minzu Avenue, Qingshan Road and Taoyuan Road. Served by numerous bus routes that reach all parts of the city, it sees heavy vehicular and pedestrian traffic. Adjacent to the interchange station for Metro Lines 1 and 3, it enjoys well‑developed surrounding road networks. Capable of covering two‑way vehicle traffic and foot passengers along Shuangyong Road, this outdoor commercial display media targets high‑end audiences around Nanhu Lake and is suitable for brand promotion by high‑end real‑estate, luxury and hotel brands.
The surrounding area is home to five‑star hotels, Grade‑A office buildings and high‑end residential properties along Nanhu Lake. It is also close to Guangxi Medical University and its affiliated hospital, creating a composite audience base consisting of business white‑collar workers, corporate middle‑to‑senior management, high‑net‑worth residents and medical‑education‑related commuters. The daily combined vehicle‑and‑pedestrian flow stands at approximately 750,000, with steady traffic throughout the day covering morning‑and‑evening commutes and evening leisure strolls around Nanhu Lake.
Measuring 16.6 m × 24.6 m with a total screen area of 408 sq.m, the display features high‑definition specifications compatible with diverse dynamic creative content. Dynamic high‑definition presentations can achieve an audience attention rate of over 50 %, bringing lower audience aversion and stronger brand recall. It operates from 08:00 to 22:00 every day for a total of 14 hours, playing advertisements on fixed daily cycles. Unaffected by bad weather, it delivers persistent exposure, enabling audiences to view ad content at any time.
The street‑facing facade of Mingdu Plaza is located within the core landscape belt of Nanhu CBD. It is a highly representative high‑rise outdoor LED media in Nanning’s Nanhu area. The large screen commands prime visibility along the city’s main arterial road, facing two‑way traffic flow. With no building obstructions and long‑distance visibility, it serves as a key outdoor communication spot connecting the Jinhu Business Circle with Nanhu’s high‑end residential, cultural‑tourism and leisure sectors.
As Nanning’s premium urban calling‑card, the Nanhu waterfront boasts extremely scarce commercially‑available large‑scale outdoor LED screen resources with no competing alternatives to divert audience attention. Its irreplaceable location and landscape advantages help build a high‑end, stable and powerful brand image. Brands can achieve gradual mental‑share accumulation over time, sustainably boost local‑market penetration, and enjoy far higher return‑on‑investment than conventional outdoor media.
Leveraging Nanhu’s status as a municipal cultural‑tourism landmark, the site is blessed with high‑end urban‑landscape‑driven foot traffic. More than merely a commercial advertising carrier, it enables high‑quality brand content to blend with Nanhu’s lake‑view night scenery to create visually appealing urban scenes. This readily wins audience favour and elevates brand reputation. Beyond simple exposure, brand placements deliver added value including upgraded brand tonality and reputation accumulation, and provide long‑term support for brands to establish and deepen their presence in the Guangxi regional market.
