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- Media Map
| Area：Chengdu | Type：airport | Frequency：360 |
| Address：Chengdu Shuangliu International Airport | Format：led | Duration：15s |
| Location：2 Welcome Guest Wonder Set | Min Qty：4 | Operating Time：6-23o'clock |
| Size：5.88 x 4.18 m 、 6.88 x 1.81 m | Min Period：month |
Positioned along the core mandatory passage for domestic passengers exiting after arrival, this media delivers 100‑percent coverage of all arriving domestic passengers and greeters with no diversion or blind spots. Unlike departure‑zone media, audiences in the arrival zone are more relaxed, less guarded and more receptive. Brands achieve an "entry‑city welcome‑style exposure" right away, making this an ideal touchpoint to reach returning‑home, tourist and business‑return passenger flows.
As passengers descend on escalators, their line of sight is firmly captured by the large‑screen matrix. They keep receiving advertising content while moving, which naturally yields long exposure duration. Complete information is absorbed without deliberate stops. Four linked screens create a "spectacular" contiguous visual impact that far exceeds the communication effect of a single large screen. Covering over 70 percent of domestic arrival passengers, it is one of the few media assets offering full‑audience reach in the arrival area.
Mounted on the main wall of the thoroughfare, it features an open, uncluttered environment free from competing advertisements. Passengers can view the content fully at eye‑level, bringing strong visual impact and high memorability. It achieves 100‑percent coverage of all domestic‑arrival passengers at Terminal 2, with over 50,000 daily exposures and more than 20 million annual mandatory exposures without omissions. Passengers spend roughly 30‑60 seconds walking through the corridor and pass multiple LED screens in sequence, generating repeated exposures to deeply reinforce brand impressions.
The media system consists of multiple high‑definition LED large screens assembled as a complete set, covering the full passenger flow routes including the arrival baggage claim area and main exit passages to build an immersive welcome media matrix. Adopting high‑definition and high‑refresh‑rate display modules, it delivers vivid colors and exquisite image quality. It supports the dynamic rotation of 10‑second / 15‑second high‑definition videos, brand promotional videos and thematic posters. Occupying the core welcome scenario on the T2 Arrival Floor exclusively, it serves as a premium and scarce media resource for brand welcome displays, city image promotion and terminal‑side consumer conversion at the arrival floor of Shuangliu Airport.
As a scarce matrix resource released in bundled sets, this media has no competing large‑screen advertisements in the same area to divert audience attention, holding exclusive core visual dominance over the T2 arrival corridor. The overall communication environment is clean and uncluttered with no distracting miscellaneous advertisements, enabling dedicated and stable exposure of brand visuals. It stays lit all day long in line with flight operations with stable rotation frequency to sustain long‑term brand image output, making it a high‑quality core offline medium for brands to deepen their presence in Chengdu and take root in the Southwest China market.
Multi‑screen linkage creates a connected "visual spectacle", breaking the communication limitations of single screens. Boasting grand spatial momentum, it generates far stronger visual impact than ordinary single large screens. Advertisements are presented in a "panoramic immersive" manner, lifting brand recall by over 60% compared with static media. It forms a closed‑loop of "visual guidance ‑ instant conversion", ranking among the airport media nodes with the highest conversion efficiency.
