- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Hangzhou | Type：Metro | Frequency：0 |
| Address：Fengqi Road | Format：Film | Duration：0 |
| Location：Transfer Passage | Min Qty：2 | Operating Time：0-24o'clock |
| Size：\ | Min Period：4week |
The media is located in the main transfer corridor, which all passengers transferring between Line 1 and Line 2 in both directions have to pass through with no alternative detours, achieving 100% mandatory coverage of passenger flow. Featuring relatively enclosed corridor space and favorable depth dimension, passengers travel a long walking distance during transfers at a slow pace. Therefore, the effective viewing duration of advertisements here is remarkably longer than that of regular station media. As a benchmark location for celebrity support campaigns, IP promotion and brand image building, it serves as premium resource for phenomenal event marketing in Hangzhou Metro.
As the sole transfer hub of the two trunk lines, this corridor stands as one of the key traffic arteries carrying nearly 200,000 transfer passengers every day. The non-standard wall-mounted media on both sides enables full coverage and high-frequency exposure to passengers transferring in both directions. Such media usually adopts large-area and continuous wall coverage to form a consistent visual corridor, offering brands a highly expandable canvas for creative design.
This corridor is the only passage for transfers between the two lines without any bypass for passenger diversion. All transferring passengers must travel through the entire corridor, delivering 100% unobstructed mandatory visual exposure with zero omissions and full coverage of passenger flow. The long, crowded corridor sees passengers moving at a low speed, resulting in much longer viewing time compared with media in ordinary station concourses. It greatly improves the completion rate of advertisement viewing and brand memorization, delivering stable and efficient exposure performance.
The wall stickers on both sides of the celebrity transfer corridor adopt full-surface continuous non-standard film pasting for dual passages, free from the restrictions of standard advertising frames and fixed sizes. The left and right walls are packaged as a whole simultaneously to create an immersive two-way surrounding visual effect. They enable seamless extension of complete ultra-long format images, supporting long narrative visuals, panoramic views and serial thematic compositions. The images are coherent and intact without segmentation faults of advertising carriers. Highly suitable for communication needs such as celebrity support events, trendy brand promotions, cultural tourism activities and new product launches. The two sides jointly build a consistent brand atmosphere, allowing passengers to continuously receive brand information on both left and right sides throughout their journey, creating an exclusive "brand corridor" with outstanding recognizability and stunning visual impact.
The wall stickers along the dual-side corridor are full-surface continuous non-standard laminated media, breaking the fixed size and frame limitations of traditional light boxes. The left and right walls present visuals seamlessly as an integrated whole, delivering complete and coherent images with smooth ultra-long format display. They support unified creation of panoramic scenes, serial themes, long-image narratives and immersive atmospheres. The enclosed layout on both sides generates strong enveloping visual impact. The overall images feature an elegant, clean look and consistent texture, which is completely different from fragmented conventional advertisements and delivers a strong sense of exclusive brand ownership.
The wall stickers can fully occupy passengers' entire field of vision with highly exclusive resources during the advertising period, enabling a single brand to dominate the visual space of the entire transfer passage. It achieves high-intensity, immersive brand exposure and builds an ultimate exclusive event atmosphere.
