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- Media Map
| Area：Hefei | Type：airport | Frequency：0 |
| Address：Hefei Xinqiao International Airport | Format：Light box | Duration：0 |
| Location：Second Floor International Departure Corridor | Min Qty：1 | Operating Time：0-24o'clock |
| Size：2.5m×6.1m=15.25m² | Min Period：year |
Located in the passageway on the second floor of the airport after the international departure security check, it is the only route for departing passengers to the boarding gates. There is no diversion or detour along the entire route, fully covering all international travelers. As the only long corridor for international departures with no similar competitors, it provides exclusive branding in high-end outbound destinations, directly reaching high-net-worth business and foreign travelers, with high conversion rates and minimal invalid traffic. Walking through the corridor takes about 5–12 minutes, ensuring mandatory exposure and deep memory retention.
The media is located in the corridor area on the second floor of the terminal after the international departure security check. For travelers, it is the only passage to reach the international boarding gates, with no detours or passenger flow diversion, covering 100% of all international departing passengers. The overall corridor space is high and transparent, with open views and no pillar obstructions, making it the core golden spot with the highest visual focus and the most stable exposure in the international departure area.
Passengers have sufficient walking time in the international corridor, are in a relaxed travel state with no external distractions, and can receive advertising information immersively. Brand memory is much deeper than that of ordinary short-duration mobile media, and the communication conversion effect is excellent. In the long-distance corridor walking scenario, passengers have enough time to stop and view, allowing close-range, distraction-free immersive exposure. Brand impressions are strong, and communication retention is high.
As the last core visual touchpoint before boarding, it forms an 'ultimate outbound brand memory,' strengthening the association between the brand and the travel scenario, shortening the conversion chain, and enhancing memory retention. It achieves precise exposure at a golden location, combining visual impact with scenario-specific advantages.
The international corridor space is bright, clean, and free of visual clutter. Advertising spaces are unobstructed and visible from long distances, significantly enhancing the brand’s sense of professionalism and credibility. As a linear enclosed space, the corridor naturally slows down passengers' walking pace, directing their gaze toward the walls on either side. Light boxes form a continuous visual array, achieving immersive delivery of brand messages and repeated reinforcement, strengthening memory points and communication depth.
Thanks to its unique situational attributes and precise audience coverage, it has become a core medium for brands to reach high-net-worth individuals. It is not only a visual focal point but also builds a bridge for deep communication in the special temporal and spatial environment of passengers waiting for flights, demonstrating its irreplaceable communication value. It naturally becomes a focal point that catches passengers' attention, achieving a cognitive deepening from 'seeing' to 'remembering.'
This location covers all international and regional outbound passenger flows at Hefei Airport. With the continuous expansion of Hefei’s international routes and the ongoing growth of cross-border business, culture, and tourism exchanges, international inbound and outbound passenger flows are steadily increasing at a high rate. Media exposure continues to rise, and the audience is extremely high-quality, primarily including foreign business executives, government and enterprise visitors, cross-border trade professionals, high-end outbound tourists, and international passengers, representing a rare high-end elite audience.
Located in the mandatory passageway after security checks leading into the departure area, the corridor boasts high containment, strong visual focus, and 100% passenger coverage advantages. It is a key point for brands to reach high-net-worth cross-border audiences. Advertising messages are highly receptive, as all international departing passengers must pass through this corridor, ensuring uniform coverage.
