- Photos
- Specs
- Advantages
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- Media Map
| Area：Beijing | Type：airport | Frequency：0 |
| Address：Beijing Capital Airport | Format：bulletin board | Duration：0 |
| Location：T3C and D Building Skybridge | Min Qty：72 | |
| Size：5×1.5=7.5㎡ | Min Period：year |
The jet bridge is the essential passage for passengers departing from or arriving at domestic flights in Terminal 3C and D, with no alternative route. The environment is enclosed, with minimal visual interference from other advertisements, high attention, narrow space, no distractions, and no other advertisements, resulting in highly concentrated attention. The display is at eye level and parallel to passengers at a distance of 1–3 meters, allowing close contact, long dwell time, significantly enhancing recall and brand impression.
As a unique point for domestic jet bridges with limited quantity, it operates on a first-come, first-served basis and is exclusive in the long term, forming a communication barrier difficult for competitors to break. Through 45–90 seconds of exposure and multiple jet bridges, it generates repeated visibility. Close distance, long duration, and interference-free exposure yield brand recall much higher than other airport media. Coverage is full on both sides for departures and arrivals, creating 360° brand immersion with maximum visual impact and memory depth.
The media covers T3C and D terminal domestic flight-exclusive jet bridges, spanning both the departure and arrival levels' main passenger flows. The points are evenly distributed with no visual dead spots. As the only passage for boarding and disembarking, there are no detours or separations, ensuring full bidirectional coverage for departing and arriving passengers, firmly locking in travel traffic.
The display occupies an excellent visual position, with an open view and no obstructions, allowing brand information to reach the audience clearly. Compared to open-style advertising points, interference is minimal, significantly deepening information retention. Every exposure is more valuable, achieving 100% mandatory reach.
The entire set of media points is sufficient and densely arranged, enabling contiguous display and full coverage. It can highlight core brand information at individual points while also creating an immersive brand atmosphere when combined. The visuals are clear, the colors are rich, visible from a distance, and engaging up close. long-term display still maintains high-quality visual effects. Standardized HD production is used, with uniform block sizes and moderate screen proportions, fitting the corridor wall layout without disrupting the overall site appearance while strongly capturing attention.
Billboards = 50 million high-net-worth visitors × 100% mandatory reach × authoritative endorsement at the national gateway × long-term scarce barrier × high cost-effectiveness, making it the most certain and high-compounding core investment media for high-end brands at the Capital Airport. Mandatory reach, strong memorability up close, and a sense of scale make it one of the most cost-effective core positions for high-end brands at the Capital Airport.
The billboard adopts a packaged layout with rational distribution points and wide coverage, forming a coherent visual communication matrix and avoiding the problem of insufficient exposure from a single billboard. Using this set of billboard packages, it can capture high-net-worth airport traffic, amplify communication volume, and ensure promotional content directly reaches the target audience. It is not just a simple display carrier, but an efficient bridge connecting the brand with its audience. Through immersive visual engagement, it helps the brand increase awareness, expand influence, and becomes a highly valuable communication choice in the scenario.
