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- Media Map
| Area：Shaoxing | Type：Elevator | Frequency：0 |
| Address：No. 239, Jianxin East Road, Jiangbei District | Format：framework | Duration：0 |
| Location：New Era Building | Min Qty：1 | |
| Size：450mm*600mm | Min Period：week |
The building is located at No. 239 Jianxin East Road, close to the double subway stations of Liyuchi Line 9 and Line 10, only 414 meters on foot, surrounded by 91 bus stops, the transportation network is well-connected, and the daily massive flow of people brings a stable exposure base to the elevator frame advertising
The stay time of elevator frame advertising is more sufficient, and the average time of in-depth information reception can be achieved in 3-5 seconds per single elevator ride, with high-frequency repeated reach, which can quickly make the brand information form a deep memory in the audience's mind, effectively enhance brand recognition and favorability, relying on its superior location endowment, high-quality white-collar crowd gathering and closed communication scenes, media resources show significant and unique communication advantages
Relying on the unique scene advantages of the integration of residential office at the intersection of the double light rail of the building, the frame advertising has formed the core communication value of strong penetration of closed scenes, accurate and high matching of audiences, and high fit of consumer demand. It has become the preferred medium for local businesses to seize the core consumer market in Jiangbei
Relying on the trust endorsement of the community and business scenarios, it reduces the communication barriers between the brand and the audience, especially suitable for local catering, supermarket retail, business services, education and training and other categories, which can effectively promote the transformation of the audience from information reception to consumption decision-making
Especially in the elevator link, the elevator advertisement undertakes the first reach of the entrance and exit barrier advertisement, forming a dual reach link of entry forced exposure and in-depth cognition of the elevator, and the progressive communication logic not only allows the brand information to break through the fragmented interference, but also realizes the precise intervention of the whole process of the audience's consumption decision-making, and becomes the core medium for merchants to leverage the consumption potential of the Wulidian business district
Advertising is mainly distributed on the inner wall of the elevator car and the wall of the elevator waiting hall, which is a common and efficient form of advertising in the building media
Relying on the superior location of office buildings and commercial complexes in the two core business districts, it has five core advantages: mandatory reach, high-frequency exposure, precise positioning, low interference and high cost performance, and is an efficient media choice for brands to reach the mainstream consumer group in the city, covering weekday commuting and weekend consumer groups, and realizing brand penetration in all hours and scenarios
For advertisers and investors who pursue accurate reach, continuous exposure, controllable cost and high rate of return, Chongqing New Era Building elevator frame advertising is a high-quality asset allocation choice, which can not only achieve short-term sales growth, but also build long-term brand equity, and provide continuous impetus for enterprise marketing
