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| Area：QINGDAO | Type：Elevator | Frequency：0 |
| Address：No. 1 Ganjiang Road, Huangdao District | Format：framework | Duration：/ |
| Location：Haiqing Mansion | Min Qty：1 | |
| Size：550mm*700mm | Min Period：week |
Located west of Taihangshan Road and south of Ganjiang Road in the West Coast New Area, adjacent to Metro Line 1, the surrounding area is well-developed with amenities, including top-quality school districts, commercial complexes, and premium mountain-view resources. The residents are mostly middle- to high-income families with stable purchasing power and a pursuit of quality living. Placing elevator frame advertisements here not only precisely targets the core family decision-makers but also leverages the high-end positioning of the community to effectively enhance brand tone and trust.
With its superior location, high-quality resident structure, and frequent elevator usage in a closed setting, it establishes an efficient, highly focused, and low-interference community-level indoor media platform. Frame advertisements are positioned at eye level, naturally entering the residents' line of sight during waiting and riding, achieving nearly complete forced exposure and ensuring that the advertising budget efficiently converts into real reach.
Advertising here is not only an efficient traffic channel but also an important medium for cultivating high-end communities and connecting with family decision-makers. Its triple advantages of precise audience targeting, frequent exposure, and scene-based trust make it an ideal choice for regional brands, local service providers, and companies focused on long-term value building. On every silent journey home, the brand quietly takes root and steadily grows.
Relying on low-density, improved communities and highly educated, well-connected audiences, and using the closed elevator cabin scenario as the core communication vehicle, it builds a precise marketing channel for reaching middle- to high-end households and high-net-worth individuals, meeting the demand for high-end brand penetration within specific circles.
The residential community is located at No. 56 Ganjiang Road, Qingdao West Coast New Area, within the core section of the Changjiang Road business district. It is adjacent to the main urban roads Taihangshan Road and Changjiang Road, only 340 meters from the Taihangshan Road Station on Metro Line 1, and within a 2 km radius, there are 70 bus stops, providing a well-connected transport network. It is also close to Tangdao Bay Park, combining both commercial prosperity and ecological livability, attracting residents from the community as well as nearby high-end consumer traffic.
This media is suitable for various marketing needs such as promoting high-end home furnishings and building materials, advertising international education institutions, attracting clients for private health services, financial product promotion, exposure for premium lifestyle products, and inviting high-end service business partners. It is especially suitable for brands seeking deep penetration into the high-educated middle-class circle, helping high-end brands strengthen their influence in the core area of the West Coast, and supporting local premium businesses in precisely reaching high-value customers, achieving a strong alignment between brand identity and customer quality.
Focusing on families seeking improved housing and highly educated circles with master's and doctoral degrees, advertising content can precisely align with categories like high-end home furnishings and building materials, international education, health check-ups, private banking, and premium lifestyle products, avoiding ineffective mass exposure. Compared to mass community media, elevator frame advertisements directly reach the core audience with high purchasing power and autonomous decision-making, resulting in significantly higher acceptance and conversion rates for high-end brands.
As a benchmark high-quality improved residential community in the West Coast New Area, it is highly compatible with high-end brand positioning. Through advertising, brands can leverage the image of the community’s highly educated talents to enhance their brand value, achieving value resonance between high-end communities and high-end brands.
