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| Area：Changsha | Type：Elevator | Frequency：0 |
| Address：No. 753, Shuyuan South Road, Tianxin District | Format：framework | Duration：/ |
| Location：Dujiang New Garden | Min Qty：1 | |
| Size：550mm*700mm | Min Period：week |
Dujiang Xinyuan is located at No. 725 Shuyuan South Road, Tianxin District, Changsha City, about 323 meters from Bisha Lake Station on Metro Line 4. The surrounding area has dense bus routes, making transportation convenient. The community is adjacent to Yali Academy Middle School, Shahuqiao Primary School, and Sanzhen Hospital, with complete living facilities.
The community is situated at No. 725 Shuyuan South Road, Tianxin District, in a waterfront residential area where the Xiangjiang and Liuyang Rivers converge. It consists of seven elevator-equipped mid-rise buildings with a total of 530 households. It is close to educational and medical resources such as Yali Academy Middle School and Changsha University of Science & Technology Hospital. Within a 3-kilometer radius, it covers the May 1 Square commercial area and Nanhu New City, attracting residents with stable incomes, such as teachers, doctors, and corporate employees, forming a customer base with high consumption potential.
It is only 439 meters from Bisha Lake Station on Metro Line 4, about a 5-minute walk. Bus stops such as Yali Academy Middle School Station and Bisha Lake Station gather over 10 lines including routes 36 and 134, handling a daily commuting flow of over 40,000 people. At the same time, the area connects to leisure landmarks like Wangjiang Park and Baota Mountain Park, forming a dual-exposure matrix for both commuting and leisure traffic, extending advertising reach from the community to urban living pathways.
Within 1 kilometer, the area covers commercial centers such as Xingfuli Plaza and Meishiliu Foreign Life Museum, with dense family essential scenes like fresh food shopping, dining, and entertainment. Elevator advertising can directly link to offline consumption. For example, after a home brand launched advertisements, nearby stores saw a 22% month-on-month increase in store inquiries, achieving a closed-loop scenario from on-screen exposure to in-store conversion.
The investment value can be summarized as high precision, low cost, strong conversion, and stable appreciation. It is particularly suitable for mid-to-high-end brands with limited budgets that need to quickly penetrate regional markets. Its core competitiveness lies in the irreplaceability of home consumption scenarios and the guarantee of measurable results, while government renovation projects and the introduction of digital technologies further enhance the long-term safety and value growth potential of the investment.
The community is adjacent to Yali Academy Middle School, the Changsha University of Science & Technology Hospital, and other educational and medical resources. Within a 3-kilometer radius, it covers the Wuyi Square commercial area and the Nanhu New City district, forming a dual exposure matrix for both commuting and leisure traffic. It handles over 40,000 commuter flows daily, and there are no similar communities nearby to divert traffic, making advertising space significantly scarce.
The elevator frame advertisements in Dujiang Xinyuan Community are precise communication carriers targeting mid-to-high-end household consumption scenarios. Leveraging the community's unique location advantages and audience characteristics, it provides offline marketing solutions with high reach and strong conversion. With no other information interference inside the elevator, 78% of passengers actively focus on the ad during an average 42-second ride, creating an informational monopoly within the enclosed space.
Focusing on the irreplaceability of home consumption scenarios and the guarantee of measurable results as its core competitiveness, it serves as an efficient tool for mid-to-high-end brands to penetrate regional markets. Its advantages lie not only in physical coverage and audience quality but also in the standardization of community management and the foresight of technological upgrades.
