- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Wuhan | Type：Elevator | Frequency：60 |
| Address：No. 889 Luoyu Road, Hongshan District | Format：framework | Duration：15s |
| Location：Optics Valley International Plaza wall | Min Qty：1 | |
| Size：38m(W)X11m(H) = 418㎡ | Min Period：week |
The LED large screen, with its high resolution, high brightness, and high contrast characteristics, can present clear, vibrant, and lively advertisements, creating a strong visual impact. Large screen media not only effectively enhances brand image but also accurately matches the target audience, making it particularly suitable for fashion and trend-related advertisements aimed at young consumer groups.The LED large screen at Wuhan Optical Valley International Plaza is becoming an important carrier for establishing emotional connections between brands and consumers. It can not only independently generate advertising effects but also complement online marketing by guiding audiences to scan codes for attention and participate in interactions, thus achieving a marketing closed loop that links online and offline.As the visual focus of Wuhan's golden business district, the LED large screen at Wuhan Optical Valley International Plaza not only has commercial value but also contributes to urban civilization construction through public service advertisements and city image promotion, achieving a win-win situation between commercial value and social value. The continuous operation of LED large screen media injects new vitality into brand communication and urban image enhancement in the Wuhan Optical Valley area.Located in the core area of Wuhan Optical Valley World City, the East Lake High-tech Development Zone is a large comprehensive landmark complex that integrates technology research and development, business offices, and shopping leisure. As a landmark media in the region, its giant LED screen, with high brightness and extraordinary visual effects, has become an important window for promoting brand image in Wuhan City, especially suitable for technology and fashion advertisements.
The Gu International Plaza is located on the main road of Wuchang - Luoyu Road East, at the northwest corner of Optics Valley Square. It is part of a national-level development zone and is currently the largest civic circular square in the East Lake High-tech Zone. The surrounding ring road connects to major urban arterial roads and serves as an important transportation hub. In the future, the South Extension of the Line 2, along with Lines 9 and 11, will converge at Optics Valley Square. The foot traffic around the advertising spots will multiply several times, and the audience effect of the advertisements will significantly increase, with daily pedestrian and vehicular traffic exceeding 1 million people.Optics Valley Square is situated in the core area of Wuhan Optics Valley East Lake High-tech Zone, which belongs to a national-level development zone, being the largest civic square in the East Lake High-tech Zone. With the development of rail transit, the South Extension of Line 2, Line 9, and Line 11 will converge at Optics Valley Square, leading to a substantial increase in foot traffic around the advertising spots and enhancing the effectiveness of the advertisements.Located at Gu International Plaza and directly facing Optics Valley Pedestrian Street, the area features streets themed after Spain, Italy, and Germany, along with large shopping, leisure, and entertainment venues such as Ocean Department Store, Capital Building, and Book City, attracting a large crowd of high-end fashion consumers. Additionally, it is close to several renowned luxury hotels, with many banks clustered along Luoyu Road, and prestigious educational institutions situated nearby, resulting in high foot traffic, estimated at approximately 380,000 people daily.Combining outdoor LED display advertising with online advertising can create a synergy effect between online and offline. Online advertisements can guide the audience to pay attention to the offline LED advertisements, while the offline display advertisements can attract the audience to scan QR codes, follow public accounts, and engage in other online interactions, thus achieving advertisement conversion and interaction, enhancing the overall effectiveness of the advertisements.
