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Area:Beijing | Type:airport | Frequency:0 |
Address:Beijing Daxing Airport | Format:Light box | Duration:/ |
Location:The second floor is a domestic mixed flow central area | Min Qty:2 | |
Size:5m×8.82m×3 | Min Period:year |
Environmental integration: The shape of the light box echoes the streamlined architectural style of the airport
Green technology: Photovoltaic auxiliary power supply system is adopted, reducing energy consumption by 45%
Intelligent interaction: Some light boxes are equipped with NFC near-field communication function
Full traffic coverage: located in the core area of departure/arrival mixed flow, covering 100% of domestic flight passenger flows
Dual flow exposure: Serving departing and arriving passengers at the same time, with an average daily reach of more than 50,000 people
Golden sight area: the height of the light box is 3 meters, the best ergonomic viewing range is in line with the range, business passengers account for more than 40%, and the consumption power is 2-3 times that of ordinary passengers
The area light box is located in the departure and arrival mixed flow area on the second floor and the boarding gate of the domestic departure waiting area on the first floor, which can cover 100% of domestic departures and arrivals, surrounded by unobstructed and dense points (44 in total), forming a network-style media distribution to ensure that advertising information reaches passengers repeatedly with high frequency
The mixed flow center area is the core flow node that passengers must pass through, and the light box adopts a large size design of 2.9m ×1.3m, with a parallel perspective layout, so that the brand information can be compulsorily exposed when passengers are passively waiting or walking, and the deep and full picture effect can attract the target group up close
The light box adopts high-definition LED technology, with bright colors and adaptation to strong light environments, and some are equipped with intelligent brightness adjustment functions, which are not only energy-saving and environmentally friendly, but also enhance visual impact. The introduction of innovative forms such as dynamic graphics and naked-eye 3D further enhances the sense of interactivity and immersion
As a benchmark media for national hubs, the design of light boxes integrates into the international style of the airport, which can give high-end and reliable added value to the brand, especially suitable for enhancing the brand reputation of luxury goods, finance and other industries