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Area:Beijing | Type:Bus | Frequency:0 |
Address:28 Qinghua West Road, Haidian District | Format:Light box | Duration:/ |
Location:28 Qinghua West Road, Haidian District | Min Qty:50 | |
Size:3.5m*1.5m | Min Period:2week |
High foot traffic coverage: As one of the famous historical and cultural attractions in Beijing, Yuanmingyuan attracts a large number of domestic and foreign tourists every year. The bus waiting hall is located on the main transportation route of the scenic area, with a considerable daily flow of people, ensuring high exposure of advertisements.
Strong visual impact: Adopting high-quality lightbox design, it can provide clear and bright display effects even during the day; At night, it is more attractive by enhancing the visual expression through lighting, making the advertising information clear at a glance.
24/7 display: Unrestricted by weather conditions, advertisements can be continuously displayed regardless of weather conditions, ensuring that brand information can be continuously conveyed to passersby.
High frequency reach: Passengers have enough time to watch advertising content while waiting for the bus, which increases the chances of the advertisement being noticed and helps deepen memory points.
Wide regional radiation: In addition to attracting local residents, it is also particularly suitable for brands that want to reach visiting tourists, helping brands quickly penetrate the target market.
Environmentally friendly design: Modern lightbox advertisements often use energy-saving LED technology, which not only protects the environment but also reduces operating costs.
• Significant cost-effectiveness: Compared with other media such as television and the internet, the cost of lightbox advertising in bus shelters is relatively low, but the brand exposure it brings should not be underestimated, especially suitable for budget limited enterprises for precise marketing.
Long term influence building: Through long-term stable advertising, a profound brand impression can be established in the minds of consumers, gradually enhancing the brand's visibility and reputation.
Policy support and stability: As part of urban public spaces, this type of advertising has received support from local governments and has high compliance and stability, providing reliable protection for investors.
Value added with regional development: With the continuous improvement of tourism resources and supporting facilities around Yuanmingyuan, it will attract more tourists in the future, which will directly promote the growth of advertising value.
Flexible and versatile advertising strategies: Based on different marketing needs, single or multiple sites can be selected for combined advertising to achieve precise target audience positioning and maximize advertising effectiveness.
Measuring investment return is more intuitive: Due to fixed locations and predictable foot traffic, businesses are more likely to evaluate the actual effectiveness of advertising, making it easier to adjust subsequent marketing strategies.