Media Resources

The security checkpoint is a semi-enclosed linear passage. Once passengers enter the queue, they are restricted in all directions—front, back, left, and right. The freedom of vision is greatly reduced, and by using the strong attraction of dynamic visuals, it forcibly intrudes into the field of view during the fragmented time passengers spend waiting for security checks.

The security checkpoint in Zone B on the third floor is a key choke point connecting the domestic departure hall with the core boarding isolation area. The LED screen at this checkpoint, with its prominent location and dynamic visual appeal, has become the final and most concentrated point of focus for passengers before passing through security.

The domestic departure TV on the third floor of T1 creates an immersive dynamic communication space. High-definition digital screens are usually hung at the optimal angles of passengers' eye level or slightly above, naturally drawing their attention to the moving images on the screens and deeply embedding themselves in the passengers' minds at that moment.

Located above the international departure security checkpoint entrance and queuing area on the third floor of Terminal 2, directly facing all departing passengers who have completed check-in and are about to go through security, covering 100% of international departing traffic, it is a key medium for the brand to efficiently reach travelers during the golden waiting period before departure.

This set is deployed in the domestic baggage claim hall on the first floor of Terminal 2, adjacent to all domestic baggage carousels, covering the entire path of passengers from exiting the arrival corridor to retrieving their luggage and leaving the hall, forming an all-encompassing, high-frequency brand information surround.

As one of the most strategically valuable visual focal points within Terminal 2, this LED screen leverages the unique characteristics of the mixed-traffic space to achieve comprehensive coverage of the three highly active passenger flows: departures, arrivals, and transfers, effectively capturing travelers' attention and extending viewing duration.

Located at the core consumer path of the international passenger outbound process, this LED media serves as a prime setting where high-end consumers are highly concentrated, have ample dwell time, and strong purchasing intent. It is a strategic communication platform for brands to reach high-net-worth outbound travelers and achieve both brand awareness and sales performance.

The Gemini LED advertising media in the baggage claim area is a high-end digital communication platform with strong visual dominance in the airport's core arrival flow. Its location is right in the visual focal point that passengers must pass after picking up their luggage and before entering the arrival hall, making it a prime window for brands to capture the first impression upon landing.