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The surrounding environment is spacious and bright with no obstructions. Travelers naturally pause while checking in, queuing for security, or waiting for luggage, with their line of sight highly concentrated, ensuring that advertising content achieves high completion rates and high attention exposure, covering 100% of domestic departing and arriving passengers.

The LED media is located along the main driveway on the departure level of Terminal 2, directly facing the area where dropping-off vehicles unload passengers. It is a place that all domestic departing passengers must pass through. Passengers tend to stay here for a relatively concentrated average of 3–8 minutes, with an unobstructed line of sight, ensuring that the advertising content achieves 100% mandatory reach.

As one of the busiest areas for high-end passengers within Terminal 3 of the capital airport, the taxi waiting area serves tens of thousands of business travelers daily. Passengers here have an average waiting time of 5–12 minutes and are highly responsive to dynamic visuals, making the reception of advertising information significantly more effective than in regular passage areas.

Covering domestic arriving passengers and taxi-waiting passengers at Shanghai Hongqiao Airport Terminal 2, with 10 screens broadcasting simultaneously to create a networked spread. It covers areas where passengers stay the longest inside the airport, allowing close contact with travelers and achieving highly effective advertising exposure.

This lightbox is mainly distributed on T2's first floor domestic baggage claim hall and on the side walls of the main passage leading to the arrival exit. It is located next to the baggage carousel, escalator entrances, and the waiting area for pick-ups, making it a key visual point where passengers must pass through and spend a relatively long time while completing the entire process of disembarking, collecting baggage, and exiting the station.

As a closed passage where passenger flow is most concentrated and movement is most linear in the arrival process, this mezzanine area covers all domestic arriving passengers daily. The average passage time is about 2–4 minutes, with slow walking speed and low distraction, resulting in significantly higher advertising reading and recall rates compared to open waiting or boarding areas.

This lightbox is located above the check-in island on the second floor of Terminal 2 and on the surrounding walls, adjacent to the check-in counters. It is within the line of sight that passengers must pass through while completing check-in procedures and waiting in line, covering all domestic departing passengers on a daily basis.

This media is located in the boarding bridge area on the outer side of the departure level of Terminal 2. It utilizes a large glass curtain wall and employs a customized aviation-grade film technology that is highly transparent, weather-resistant, and UV-resistant. The brand visuals are presented in a semi-transparent, high-quality manner, achieving a subtle yet effective visual communication.