At the moment when travelers have just finished their airborne journey and their eyes are searching for the exit, a huge lightbox image spans the end of the corridor in an unavoidable manner, directly occupying the central area of vision and forcing their gaze to focus for a long time while moving.
The departure lounge is the area where passengers spend the longest time during the departure process. The lightboxes cleverly incorporate the golden waiting period, and the lightboxes above the head achieve 360-degree panoramic coverage with their constant brightness and stunning images.
As the mandatory passage for domestic arriving passengers leaving the quarantine area, with 100% passenger coverage, the lightbox stands right at the end of this homeward path, occupying the absolute center of passengers' vision, achieving a visual transformation from passive viewing to active attention.
The mixed corridor of domestic departures and arrivals is like a flowing artery, and the illuminated box stands right at this node where time and space fold, becoming the endpoint where countless travelers' gazes converge, creating a strong sense of visual oppression and impact.
The lightbox occupies the prime area within the passengers' eye level and upward view, utilizing the movement path of passengers between the carousel and the resting area to achieve multiple visual interactions. While waiting, the large-scale brand images become the focal point of vision, creating an interaction between the natural line of sight and the advertising images.
The lightbox located above cleverly makes use of this fragmented time. Unlike the brief glance of corridor media, the lightbox above the security checkpoint provides travelers with ample time to view and read. During the moment of waiting for security, travelers' gaze naturally seeks a focal point, greatly enhancing the depth of information reception.
Arriving at the mezzanine is a necessary passage for passengers after disembarking to reach the baggage claim hall or transfer to other transportation. Light boxes are orderly arranged along the corridor walls, at a height level with passengers' eye lines, creating a visual interception the moment passengers enter the indoor space, ensuring high-frequency exposure of brand information.
This area is usually located at the escalator exit or connecting passage, where lightbox media occupies the direct front view of travelers, forming a visual interception the moment travelers enter the indoor space, ensuring high-frequency exposure of brand information.