The film advertisements on the departure jet bridges of T2, with their unique media form, transform the narrow passage connecting the terminal and the aircraft into an immersive brand light and shadow corridor. Through the dense distribution of 45 film panels, a visual network spanning the entire journey is constructed.
The exit of the baggage claim hall is not only a physical transition point, but also a prime lightbox media location for deep communication between brands and audiences. With its unique geographic positioning and visual presentation, it creates a highly penetrating communication advantage.
The lightbox directly facing you after security at T2 domestic departures is the visual focal point of the space. With its prominent position and expansive display, it establishes a strong visual connection the moment passengers enter the departure hall, making it a golden spot for efficient brand communication.
The lightbox media located at the exit of the T2 arrival baggage hall, with its unique spatial positioning and light-and-shadow aesthetics, has become the first gateway of light and shadow connecting travelers with this city. Relying on its distinctive geographical positioning and visual presentation, it has established a highly penetrating communication advantage.
The exit of the luggage hall is not only an essential passage for passengers, but also the golden final hundred meters for showcasing brand and city image. The media, with its unique geographical location and visual presentation, creates a highly penetrating communication advantage.
At the moment when travelers have just finished their airborne journey and their eyes are searching for the exit, a huge lightbox image spans the end of the corridor in an unavoidable manner, directly occupying the central area of vision and forcing their gaze to focus for a long time while moving.
The departure lounge is the area where passengers spend the longest time during the departure process. The lightboxes cleverly incorporate the golden waiting period, and the lightboxes above the head achieve 360-degree panoramic coverage with their constant brightness and stunning images.
As the mandatory passage for domestic arriving passengers leaving the quarantine area, with 100% passenger coverage, the lightbox stands right at the end of this homeward path, occupying the absolute center of passengers' vision, achieving a visual transformation from passive viewing to active attention.