- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Beijing | Type：airport | Frequency：0 |
| Address：Beijing Daxing Airport | Format：Light box | Duration：/ |
| Location：Four-storey floating island area | Min Qty：1 | |
| Size：12 upper bottom + 17 lower bottom × 3.65 meters high | Min Period：month |
The use of super-large light box media design, high-definition, bright colors, in the open and unobstructed environment can quickly attract the attention of passengers, strengthen the brand image transmission effect.
Relying on the attributes of international departure areas, it can accurately reach target groups with high spending power (such as luxury goods and technology brand audiences), and optimize advertising strategies through flight time and passenger behavior data.
Passengers stay longer in the four-layer floating island area (such as waiting for a flight or transferring flight), and the advertising information is easier to be received in depth, and the content is highly matched with the scene in combination with the needs of travel scenarios (such as shopping and service brands).
The advertising display cycle is long, and it can continue to reach passengers, especially in the high-frequency travel scenarios of passengers, repeatedly strengthen brand memory and help establish a long-term and stable high-end image.
Passengers located in the elevator and check-in area after the security check must pass through the route, such as the elevator on the fourth floor after the security check, and the passengers cannot avoid the sight when staying, forming a high mandatory exposure.
The four-layer floating island lightbox advertisement has built a multi-dimensional competitive advantage through environmental design, full-cycle exposure, global coverage, mandatory reach and technological aesthetics, which is especially suitable for brands that pay attention to high-end image, sustainable communication and accurate scene matching.
