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Area:Beijing | Type:airport | Frequency:0 |
Address:Beijing Capital Airport T3 | Format:Light box | Duration:/ |
Location:Light box in the corridor of the international baggage hall on the second floor | Min Qty:1 | |
Size:10.2×3.12 | Min Period:month |
The average stay time of travelers is about 8-12 minutes, which provides ample exposure opportunities for in-depth delivery of brand information.
The light boxes are distributed around the baggage carousel and on both sides of the corridor, and the advertising content naturally fits with the passenger flow line, forming a brand penetration without interference.
As one of the world's top 10 aviation hubs, Capital Airport has its own high-end scene attributes for lightbox advertising, and the brand premium effect is significant.
Technical experts, corporate executives and government workers account for more than 40% of international baggage hall passengers, and the reach efficiency of high-net-worth individuals is 25% higher than that of ordinary areas.
Travelers are in a sensitive period of consumption decision-making after completing international trips, and their willingness to receive brand information has increased by 30%.
Taking advantage of the relaxed psychological state of passengers when claiming their luggage, the retention time of brand information memory is extended to 1.5 times that of ordinary scenarios.