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- Specs
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- Media Map
| Area：Beijing | Type：airport | Frequency：0 |
| Address：Beijing Capital Airport T3 | Format：Light box | Duration：/ |
| Location：Light box in the international departure area on the second floor | Min Qty：1 | Operating Time：0-24o'clock |
| Size：8.2667×2.27 | Min Period：month |
The media is located in the core passage and waiting area of the departure floor, and the stay time of passengers is generally more than 30 minutes, forming a deep brand memory window.
Business travel accounts for more than 65% of international departures, and luxury, finance, and technology brands can achieve accurate customer acquisition through this scenario, and the conversion rate is 40% higher than that of ordinary areas.
Advertisers can obtain core data such as reach, dwell time, and engagement rate through the remote monitoring platform to provide a quantitative basis for subsequent advertising strategies.
Combined with the consumption preferences of international departing passengers (such as luxury goods and cross-border service needs), the data analysis is used to accurately match the advertising content with the target customer group, and the conversion rate is increased by 40% compared with ordinary areas.
The international departure area is a one-way traffic line, and the attention of passengers is controllable, and the advertising reach rate is close to 100%.
