- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Chongqing | Type：airport | Frequency：0 |
| Address：Chongqing Jiangbei International Airport | Format：Light box | Duration：0 |
| Location：T3 Domestic and International Departure Hall | Min Qty：8 | Operating Time：6-24o'clock |
| Size：2.83 x 7.115 m 、2.82 x 0.88 m | Min Period：month |
The media occupies the core thoroughfare in the atrium of the T3 Departure Hall. The wrapped‑column light boxes sit at prime eye‑level viewing spots for passengers at close range. They deliver multi‑angle, repetitive and high‑frequency in‑depth exposure throughout passengers’ entire journey of walking, queuing and waiting. Graphics are sharp and legible, with complete and thorough information delivery. This strengthens passengers’ brand recall and memory retention, effectively addressing the drawbacks of conventional outdoor media such as blurry visuals and superficial information conveyance.
Each wrapped‑column media unit adopts a three‑sided illuminated light‑box structure. Each side of a single column measures 2.83 m × 7.115 m, bringing a total of 12 advertising display surfaces for the whole set. Constructed with airport‑specific high‑transmittance light‑box films and high‑brightness diffuse‑reflection backlight modules, the installation delivers uniform and well‑lit visuals around the clock without light spots or shadows. Even under direct natural light from the large‑skylight dome of the terminal building, images maintain rich colors and stable visual performance. The devices stay lit from 06:30 to 00:00 in alignment with the terminal’s operating hours.
Each single column features four independent advertising panels to enable 360‑degree full‑range visibility with no viewing blind spots. When multiple column‑mounted light boxes are combined, their display height aligns with the 1.4‑1.6 m human eye‑level. Content is oriented toward pedestrian flow to create a "destination visual anchor". It forms a large‑scale brand array with striking visual impact, achieving an effective single‑exposure conversion rate of 3.1%.
Located at the core atrium of the mixed‑check‑in hall for domestic and international departures on the 4th floor of Terminal T3, this is a core static landmark light‑box medium in the departure hall. It forms a complete media matrix consisting of four three‑sided pillar‑wrapped light boxes, reconstructed and packaged from the load‑bearing pillars of the hall. Blending seamlessly with the modern "Phoenix Spreading Its Wings" spatial design of T3 Terminal, it is the largest surround‑style light‑box suite in the T3 departure hall, covering both domestic‑departure and international/regional‑departure passenger flows.
As the core support area for domestic flights at Chongqing Jiangbei International Airport, the domestic departure hall serves as an indispensable hub for all domestic passengers to complete check‑in, security screening and waiting for flights. Positioned precisely at key nodes of passenger flow routes, the light‑box media enables full‑journey exposure to departing passengers, and also reaches accompanying groups such as send‑off relatives and friends. It features high exposure rate, long audience dwell time and strong memorability for communication purposes.
As a scarce complete set of static landmark media in the atrium of T3 departure hall, this resource boasts strong exclusivity. The four continuously‑arranged pillars create an immersive, all‑encompassing brand presence and build a brand‑specific atrium atmosphere. Situated in the core public area of the airport as a city gateway, it naturally endows brands with high‑end, stable and authoritative market endorsement. It serves as a premium long‑term advertising spot for brands to deepen their presence in the Chengdu‑Chongqing market and reach nationwide as well as cross‑border outbound passenger groups.
