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| Area：Beijing | Type：high-speed railway | Frequency：0 |
| Address：No. 118, East Lianhuachi Road, Fengtai District | Format：Light box | Duration：0 |
| Location：West Station B2, Northeast Exit 2 | Min Qty：1 | Operating Time：0-24o'clock |
| Size：宽 11m × 高 1.35m | Min Period：month |
The main passage from the Northeast Exit 2 on the B2 North Plaza of Beijing West Station is the only route for high-speed rail passengers arriving in Beijing to exit the station, transfer to the subway, wait for taxis or ride-hailing cars, and get to the underground parking lot. It's a core high-traffic area for the north exit at West Station, right next to the B2 taxi dispatch zone and transfer signage for Subway Lines 9/7. There are no diversion paths, so 100% of the passenger flow from Northeast Exit 2 has to pass through here, with no visual obstruction.
The dense layout allows passengers to see the ads multiple times while exiting. A nearly 11-meter-wide horizontal display dominates the main visual wall of the passage, positioned 1.2–2.6 meters off the ground, ideal for comfortable viewing. The brand is clearly visible from both near and far, creating a strong presence. This immersive advertising tunnel offers repeated visual impact, reinforcing brand memory, with lighting coverage ensuring visibility from early morning to late night, achieving non-stop brand exposure.
With full passenger flow coverage at this hub, layered exposure along the entire route, precise matching of various ad formats, and high-quality brand presentation, we can reach 100% of departing passengers without any blind spots or omissions. Passengers spend 15–30 minutes on average checking in, queuing, or waiting, giving ads plenty of deep exposure time, enhancing recall and making messages more effective. Passenger attention can increase by over 300%, and the ad content can be shared again as people move through the station, amplifying the brand’s impact.
The high-speed rail hall is a spacious, enclosed area with no cluttered ads interfering, letting your brand dominate travelers' attention. The bright, high-definition visuals really stand out under the soft indoor lighting, allowing the lightbox to carry more information. Whether it’s telling a big-picture story about the brand or showing off the fine details of a product, people can deeply engage and remember it during this 'golden waiting time,' turning 'seeing' into 'remembering.'
Extra-wide horizontal displays cover the entire passage wall, perfectly fitting the long underground corridor. The visuals are positioned right at eye level, so people can clearly see the brand from near or far, creating a strong visual impact. It covers all train departures and arrivals all day, without gaps in exposure, without natural light issues, clutter, or other ads getting in the way. The display stays clean and eye-catching, so your brand’s visibility isn’t diluted. The exposure is stable and pure.
As a national capital transportation hub, it’s a key gateway representing the country to the outside world. The media naturally carries official and high-end credibility, making it perfect for brand upgrades, nationwide marketing, city tourism campaigns, and other promotional needs. The passenger flow includes people from all provinces and cities, breaking regional boundaries. A single placement can reach a nationwide audience, helping the brand achieve deep nationwide penetration and long-term growth in both recognition and market influence.
