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| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 8, South District Government Road | Format：led | Duration：15s |
| Location：New Square | Min Qty：1 | |
| Size：8.12m*12.4m =100.68㎡ | Min Period：month |
This LED screen leverages the daily traffic of tens of thousands of visitors at Wanda Plaza, along with the dense surrounding residential, governmental, and educational resources, forming a high-coverage, high-frequency information reach capability. The screen is fully integrated into the open space structure of the plaza, highlighting visual focus while avoiding interference with the city's interface, achieving a balance between commercial communication and public aesthetics.
Located at the core intersection of governmental, commercial, and residential zones in Qingbaijiang District, the screen sits behind Wanda Plaza, which attracts over 30,000 visitors daily. It is close to the district government, Qingbaijiang Middle School, Hancheng International, and other high-density population areas, while also covering the Chengmian Expressway entrances and the main arterial Chuanshan Road, creating a high-exposure scenario for both pedestrians and vehicles, ensuring a wide coverage and frequent reach for advertising content.
Situated at the southeast corner of the intersection of Hua Jin Avenue Section 2 and Qingjiang North Road, the screen seamlessly connects to the ecological and leisure area of Phoenix Lake Wetland Park and the Smarte International Plaza business-residential complex. It is adjacent to the core governmental zone of Qingbaijiang and several quality schools, making it a benchmark outdoor LED screen in Qingbaijiang District that combines public city attributes with commercial communication value. With a composite value system of stable traffic, precise reach, efficient conversion, and diversified profitability, it not only provides a stable cash flow support but also aligns accurately with the core trends of outdoor advertising digital transformation and localized marketing in the inaugural year of the 15th Five-Year Plan. It has become a core communication medium for brands to deeply establish themselves in the Qingbaijiang market and connect with consumers across all age groups.
Relying on the scene attributes of the new square's public space, brand information can naturally be integrated into residents' daily scenarios such as leisure, socializing, and commuting. Coupled with the advantages of high-definition dynamic display on large screens, it enables reaching the right audience at the right time and place. Meanwhile, leveraging the inherent credibility of regional public media, the large screens can intermittently display government notifications, public service announcements, and holiday greetings, further bridging the gap with the audience and significantly enhancing the receptivity and memorability of commercial advertisements, making LED communication far more effective than ordinary outdoor media.
By constructing a composite value system of stable traffic, precise targeting, efficient conversion, and diversified monetization to build core competitiveness, it not only provides brands with predictable communication returns and stable cash flow support but also becomes a benchmark outdoor media resource for deeply penetrating the Qingbaijiang local market and connecting consumer groups of all ages.
Situated in the Urban Forest Harmony Square in Hongyang Street, Qingbaijiang District, locals are more accustomed to calling it the New Square. As a core public space landmark in the main city of Qingbaijiang, it is also an important place for citizens to relax, gather, and shop. The LED screen standing in the center of the square has long surpassed the role of a mere advertising medium, becoming a digital link that connects city life, commercial vitality, and cultural communication.
With outstanding performance across four dimensions—prime location, stable foot traffic, technical adaptability, and diversified value—it has become one of the most effective outdoor media in the main city of Qingbaijiang. Its media advantages not only lie in the traditional exposure value of outdoor advertising but also in content flexibility, scenario integration, and urban empowerment in the digital age, providing brands with a comprehensive solution for wide coverage, deep engagement, and strong interaction.
