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| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 88, Middle Section of Fucheng Avenue, High-tech Zone, Wuhou District | Format：led | Duration：15s |
| Location：Jiufang Shopping Center | Min Qty：1 | |
| Size：16.47m*16.47m | Min Period：month |
The large screen is located at the intersection of Jiazi Avenue and Tianfu First Street in the High-Tech Zone. It serves as an important digital visual medium on the exterior facade of Jiufang Shopping Center, which is under China Overseas Group. As a mature commercial landmark in the core business district of the southern city, this LED screen leverages Jiufang’s positioning as a place for family gatherings and quality living. With its high brightness and high-definition dynamic images, it has become a key information window connecting city roadway traffic, subway passengers, and community consumers.
Against the backdrop of the rapidly forming Jiazi Park business district in Chengdu, the Jiufang LED screen, with its mature operational system, stable exposure effectiveness, and excellent visual presentation, continuously provides brands with a city-level community media platform that combines reach and engagement. It supports localized precision marketing and joint city image building. Its location faces the main thoroughfare, Jiazi Avenue, is close to Jincheng Lake Station on Metro Line 5, and faces the open entrance of Jiufang Plaza, ensuring advertisement content achieves efficient reach in multiple scenarios, including commuting and leisure activities.
The screen directly faces the main city road, Jiazi Avenue, which has dense traffic and an open line of sight. The unobstructed viewing distance exceeds 80 meters. It is also adjacent to Jincheng Lake Station on Metro Line 5, effectively capturing commuting foot traffic. Jiufang Shopping Center has been operating for over eight years, with stable foot traffic averaging 50,000 to 80,000 visitors daily, and even higher peaks during holidays, providing continuous and reliable exposure for advertisements.
As a full-color LED screen, it can display rich colors and clear images, attracting the attention of passersby and effectively conveying advertising messages. Mainly used for commercial advertising, it can showcase various brand advertisements and provides advertisers with a platform for promotion.
The core advantages are concentrated in the prime location of the southern Chengdu high-tech CBD, a stable high-net-worth customer base, high-definition visibility and flexible operations, as well as deep alignment with the mall's positioning. It is suitable for advertising by high-end brands, finance, technology, automotive, and leading local merchants. It offers strong cost-effectiveness and conversion certainty and can generate additional revenue through internal event services and merchant traffic-sharing arrangements, enhancing overall profitability and risk resistance.
The core competitiveness of the large screen lies in its location-driven foot traffic, visual impact, and scenario synergy. It is suitable for advertisers seeking brand exposure and conversions. As one of the few proprietary large outdoor LED resources in the area, the medium value of the Jiufang screen is expected to rise in line with regional development, offering potential asset appreciation.
As a key media node within the Tianfu New City CBD commercial cluster, the Jiufang Shopping Center LED is not just an advertising platform but also a bridge for brands to communicate with the city’s elite audience. With its strong visual impact and precise audience reach, it has become an indispensable part of the outdoor media matrix in southern Chengdu, providing powerful support for brands to capture attention in a highly competitive market.
As an important part of the mall's visual identity, it aligns closely with the brand tone of high-end malls and offers an ideal platform for displaying luxury goods, high-end automobiles, financial services, and other brands. Leveraging its prime location, large size, and precise audience targeting, it has become a key communication medium for many brands and institutions.
