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| Area：Guangzhou | Type：airport | Frequency：180 |
| Address：Guangzhou Baiyun International Airport | Format：led | Duration：5s |
| Location：Depart from Main Building at T1 | Min Qty：6 | |
| Size：30.72×1.92×4面 | Min Period：week |
This LED setup achieves industry-leading standards in color reproduction, grayscale performance, and refresh rate. Even during peak passenger times, it can consistently display smooth and detailed visual content. Through scientific light environment control, it avoids glare and creates a comfortable and efficient travel atmosphere.
Located in the core passenger flow area of the T1 terminal departure main hall, it covers the entire process of passenger check-in, pre-security, and waiting areas. As a mandatory passage for both international and domestic departing passengers, it sees an average daily footfall of over 200,000 people. Advertising here ensures high-frequency and wide-reaching exposure, allowing brands to precisely reach high-quality customers with strong purchasing intent and influential communication power.
With its prime location offering striking visuals and precise passenger flow reach, it has become a premium platform for brands vying for the high-end business travel marketing segment. Positioned above the east and west sides of the T1 main terminal’s 3rd-floor departure hall—an essential area for passengers checking in—the departure mezzanine LEDs are arranged along the transfer and pre-security passage, forming a three-dimensional coverage network that extends from the core check-in area. This setup can reach 100% of domestic and international departing passengers, with no communication blind spots. Passengers typically stay in the area for 15-20 minutes, providing ample opportunity for advertising penetration.
100% coverage, oversized visuals, dynamic displays, high-frequency exposure, premium audience, multi-screen linkage, scarce resources, and data support constitute the eight core competitive advantages of the LED media at Baiyun Airport T1 departure main hall. It is the golden communication platform for brands to enhance image, expand influence, and precisely reach high-end audiences.
The LED package is not only a carrier of information transmission but also a strategic high ground for global brand expression, providing irreplaceable communication value for companies seeking high-quality exposure and deep user engagement. As an important advertising medium at airports, it not only provides passengers with information display services but also offers brands a premium communication platform. Its unique location resources and oversized specifications make it an ideal choice for high-end communication at Guangzhou Baiyun International Airport, a national hub airport.
With its five core advantages of prime location, oversized dimensions, stunning visuals, precise reach, and smart technology, this media becomes a super platform for brand communication. It not only achieves 100% coverage of high-end departing passengers but also, through immersive visual experiences and frequent exposures, creates a golden 20-second memory window for the brand, making it an ideal choice to enhance brand image and drive product conversion.
The LED package is not only a tool for short-term high exposure but also a strategic media asset with long-term value growth potential. Its advertising exposure features compulsoriness, high frequency, and long dwell time, bringing brands strong, measurable communication effects, thereby supporting high premium pricing and sustained occupancy rates for advertising resources.
This media is a strategic brand communication asset, combining monopoly, high returns, and long-term value appreciation. It is the crown jewel of the brand marketing mix, with investment value far exceeding that of simple media placements. It serves as a golden channel to connect with a global high-end audience, covering 100% of international departing passengers. The surrounding environment is spacious and bright, with no obstructions, delivering an extremely impactful visual experience.
