- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：QINGDAO | Type：airport | Frequency：288 |
| Address：Jiaodong International Airport | Format：led | Duration：30s |
| Location：Check-in hall hanging | Min Qty：6 | |
| Size：1.92 × 3.84 × 2面 | Min Period：month |
In the bright and spacious environment of the check-in hall, the suspended double-sided LED displays stand out with their visual impact, becoming a popular backdrop for travelers to take photos. The LEDs cycle up to 288 times per day, rotating every 30 seconds, ensuring high-frequency exposure for advertisements, greatly enhancing visual impact. Combined with the open space of the check-in hall, they create a powerful immersive visual effect.
Passing by the suspended double-sided LEDs in the check-in hall, brands can leave a deep impression on travelers at the very start of their journey, laying the foundation for subsequent marketing activities. This represents the high-quality standard of airport advertising and is one of the highest ROI advertising formats for brands. It is mainly used for commercial advertising and can additionally display flight updates or airport service information, covering high-traffic areas in the check-in hall.
Located on the essential L4 level check-in hall for travelers, the double-sided design increases exposure efficiency and is suitable for brands aiming to reach travelers precisely. As the airport is a premium travel scenario, the technology and clarity of LED media enhance brand tone, especially suitable for sectors like finance, automotive, and luxury goods. Displaying in both directions covers a wider range of traveler pathways, making the cost per exposure more efficient than single-sided media.
All areas of the check-in hall are within view, and double-sided displays ensure that advertising content is clearly visible from any direction. Positioned along the main route connecting the check-in counters to the security checkpoint, travelers must look up to complete the check-in process, creating a state of passive attention. The efficiency of ad exposure here far exceeds that of open outdoor settings.
LED is the core resource of the airport media matrix. With its strategic location, 100% coverage, interference-free environment, and unique advantage of reaching a high-end audience, it has become an ideal platform for brand communication. Whether it's enhancing brand image, promoting products, or conducting event publicity, the media can provide brands with cost-effective communication solutions, making it especially suitable for the promotion of high-end consumer goods, business services, and international brands.
The high-end airport environment naturally provides brand premium for advertising. Audiences tend to perceive the psychological price of products on airport media as 19% higher than on ordinary outdoor media. Linked to the image of an international aviation hub, it enhances brand recognition in terms of internationalization and premium quality. It is particularly suitable for luxury goods, finance, business services, and other brands. The integrated design creates exclusive brand display corridors, significantly enhancing brand recognition and recall, and markedly improving advertising effectiveness.
Media resources not only offer significant brand enhancement and marketing conversion but are also a strategic choice for capturing high-end traffic. As the international influence of airports increases and passenger traffic grows, media value will continue to appreciate. Its double-sided display, intelligent control, and stable technology provide brands with cost-effective communication solutions, making it particularly suitable for promoting high-end consumer goods, business services, and international brands.
With its strategic location, high-net-worth audience, striking visual effects, and double-sided amplification effect, it has become a strategic media platform for brand communication and image enhancement. The return on investment will continue to rise with the growth in airport passenger traffic and international influence, making it a rare and valuable media investment opportunity.
