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- Specs
- Advantages
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- Media Map
| Area：QINGDAO | Type：airport | Frequency：0 |
| Address：Jiaodong International Airport | Format：Light box | Duration：0 |
| Location：A domestic long-distance high-angle shot on the first floor | Min Qty：1 | |
| Size：8.89 ×2.86 | Min Period：month |
The airport lightbox is located on the first floor in the domestic remote gate area. The surrounding environment is spacious and bright, with no obstructions, ensuring that passengers can fully and clearly see the advertising content. Passengers have a relatively long average dwell time while heading to the remote gates, allowing multiple and continuous exposure to the advertisement, maximizing advertising impact and ensuring the brand message resonates deeply.
The high-altitude lightbox on the first floor at the domestic remote gates is a core advertising resource on the terminal's ground level. It is situated in the exclusive waiting area for domestic remote gates in Terminal 1, precisely covering the passenger flow of those taking shuttle buses to board. It serves as a key media platform to reach long-distance travelers. As a scarce high-altitude display medium on the ground level, this lightbox not only aligns with the waiting scenario at the remote gates but also maximizes communication effectiveness through its unique installation layout.
Leveraging Jiaodong Airport's dual-hub positioning, this area covers over 30,000 passengers daily, with 10% being transfer passengers. Business and leisure travelers each account for half, encompassing high-net-worth business decision-makers as well as tourists with immediate consumption needs, achieving precise coverage of diverse target audiences. Additionally, as a visual node connecting the ground level to the apron, the airport lightbox also becomes an important brand memory point for passengers before boarding.
The design of the lightbox fully integrates with the overall spatial aesthetics of the airport, creating visual harmony with the marine cultural elements in the first-floor welcoming hall. It not only enhances the quality of the waiting environment but also makes brand communication more immersive and contextually relevant.
With unique spatial layout, precise audience targeting, and outstanding communication effectiveness, it has become a strategic-level media platform for brands to reach high-net-worth business travelers. Compared to ordinary outdoor advertising, high-altitude light boxes create an unparalleled media advantage in four dimensions: exclusive scene presence, visual impact, communication depth, and audience quality, making them an ideal choice for high-end brands to achieve precise marketing.
Its strength lies in perfectly combining spatial exclusivity, visual impact, audience precision, and communication efficiency, creating a communication loop with forced exposure, deep memory, and high conversion. For companies seeking brand enhancement and precise marketing, it is not just an advertising placement but a strategic investment to build long-term relationships with high-value customers.
The investment value lies in its composite advantages of spatial exclusivity, high-quality audience, long exposure, and low interference, forming a communication loop difficult for other media to replicate. As a limited resource in airport media, its value will steadily increase with the continuous growth of passenger traffic at Jiaodong Airport. For companies aiming for brand enhancement and precise marketing, it is not simply an advertisement but a strategic investment to establish long-term relationships with high-value customers.
With minimal commercial interference in the surrounding area, travelers are in a relaxed state during the pre-travel phase, increasing attention by 40% and making them more receptive to lightbox content. Long-distance passengers are primarily business or vacation travelers, with a 35% higher acceptance of advertisements for tourism, hotels, finance, and other service-related industries, resulting in conversion rates significantly higher than ordinary scenarios.
