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| Area：Changsha | Type：airport | Frequency：0 |
| Address：Huanghua International Airport | Format：Light box | Duration：/ |
| Location：T2 Departure Check-in Hall Central Security Check | Min Qty：1 | |
| Size：8米(W） × 1.99米(H） | Min Period：year |
Located at the core area of the departure check-in zone in Terminal 2, directly facing the security checkpoint, it is a visual focal point that travelers naturally pass before security screening. While waiting for security after check-in, travelers will naturally come into contact with this lightbox advertisement. Its high exposure rate and strong visual impact make it an ideal choice for brand promotion. Placing this lightbox advertisement not only effectively enhances brand awareness but also precisely reaches both business and leisure travelers. The core location of the departure check-in area in Terminal 2 ensures 100% traveler contact rate, allowing brand messages to naturally integrate while travelers wait for security, providing ample exposure time and leaving a deep impression in travelers' minds. With its unique location, excellent visual effect, and efficient communication impact, it becomes a leading medium in airport advertising.As a highly valuable advertising medium within the airport, it demonstrates unique investment value. The lightbox ad is positioned in the core area of the departure check-in zone, directly facing the security checkpoint, serving as the visual focal point that travelers inevitably pass before security. As a major aviation hub in central China, its advertising value has long been underestimated. However, with regional economic upgrades and traffic surges, its cost-effectiveness advantage is gradually emerging.The central location in the check-in hall ensures 100% traveler contact rate, allowing brand messages to naturally integrate while travelers wait for security. Combined with high passenger flow, precise reach, and relatively low maintenance costs, along with themes such as Hunan culture, tourism, and intangible cultural heritage, it enhances social value.
With its unique location, outstanding visual impact, and efficient communication effects, it has become a leader among airport advertising media. For brands seeking high exposure and strong brand effects, advertising is undoubtedly the ideal choice. It is not just a billboard, but a bridge for brands to establish emotional connections with travelers, allowing brand value to deeply permeate this special airport environment.The central security checkpoint lightbox ads at Terminal 2 departure hall serve as the visual hub of the terminal’s core traffic flow. Featuring full audience coverage, mandatory exposure, and deep scene adaptation, they have become an efficient medium for brands to connect with travelers. As the central area linking 16 security lanes across areas A and B, these lightbox ads precisely target travelers during the critical transition from check-in to boarding. They fully leverage the enclosed nature and high attention level of the security scenario, making them one of the airport media matrix's most widely covered and evenly balanced premium advertising options.Whether it's enhancing the tonal image of high-end brands, scaling exposure for fast-moving consumer goods, or precisely promoting cultural and tourism products, the central security checkpoint lightbox ads can maximize communication effects through full audience coverage, high cost-effectiveness, and scenario synergy. Their comprehensive and precise media characteristics avoid the high investment threshold of single high-end media while overcoming the reach limitations of ordinary media, making them a flexible and efficient choice for brands planning airport media strategies.The balanced structure of precise reach to high-end audiences and broad coverage of the general public allows lightbox ads to meet the tonal enhancement needs of brands like luxury goods and financial services, as well as the demand for large-scale exposure of fast-moving consumer goods and cultural tourism products, making them suitable for long-term stable brand placement to build brand value.
