- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Chengdu | Type：airport | Frequency：0 |
| Address：Chengdu Shuangliu International Airport | Format：wheelbarrow | Duration：/ |
| Location：Chengdu Shuangliu International Airport | Min Qty：500 | Operating Time：0-24o'clock |
| Size：460mm(宽) 95mm（高） | Min Period：year |
The presentation of advertisements on airport trolleys neither disturbs passengers in their normal use nor fails to naturally attract attention. While waiting in the terminal, passengers can browse airport advertisements on trolley screens, such as travel route recommendations and hotel promotions. The content aligns closely with passengers' travel needs, greatly enhancing the conversion rate of airport advertising.As an important medium for airport advertising, trolleys are creating more value for brand communication, allowing advertisements to truly become a bridge connecting brands and passengers. The combination of trolleys and airport advertising not only improves passengers’ travel experiences but also brings higher returns to advertisers. Airport trolleys are specially designed luggage transport tools for passengers, mainly used for handling large luggage. Unlike supermarket trolleys, airport trolleys have front guide wheels with built-in brake mechanisms to ensure safe use.Compared with traditional advertising forms, the presentation on trolleys has significant advantages. As items that passengers come into frequent contact with in the airport, the advertisements on them naturally receive very high exposure. High reach ensures that airport advertising covers a wide audience, effectively delivering brand messages to as many potential customers as possible. Advertising placed through airport media not only increases brand awareness but also achieves commercial value conversion.The successful practice of trolley advertising provides new ideas for brand communication, demonstrating that airport advertising can be not only static displays but also dynamic, interactive, and deeply integrated with passenger services. The trolleys use a metal frame structure, offering strong load-bearing capacity, suitable for carrying suitcases, backpacks, and other items.
Passengers can book trolley assistance services through official channels, which is especially suitable for those needing extra help. The airport also provides free door-to-terminal and terminal-to-door luggage delivery services, covering eight major districts of Chengdu and targeting high-spending potential groups such as business travelers and family tourists. Passengers tend to spend a longer time using trolleys, providing numerous advertising exposure opportunities.
As the air gateway of Chengdu, a city with a population of over ten million, and the core hub of the Chengdu-Chongqing world-class airport cluster, Shuangliu Airport's trolley media has upgraded from a traditional advertising carrier to a new brand communication model integrating smart technology. It provides brands with a golden channel to accurately reach high-net-worth audiences, enhance brand image, and achieve commercial conversion.
Trolley services are basic convenience facilities offered by the airport to passengers. Their full coverage, free use, and easy accessibility effectively solve the inconvenience of carrying large luggage. As the only mobile framework media within the airport, trolley media leverages its core advantages of 100% mandatory reach, high-net-worth audience, and low cost with wide coverage, making it an ideal platform for precise brand marketing.
This media deeply integrates advertising messages with passengers' essential travel needs. It retains the core advantages of airport advertising—high-net-worth audiences and a low-interference environment—while, thanks to its mobility and contextual adaptability, achieving a communication upgrade from passive viewing to active engagement. Its unique value is particularly prominent within the traffic ecosystem of the Southwest aviation hub.
