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| Area：Chengdu | Type：airport | Frequency：0 |
| Address：Baggage arrival at the north and south entrances of the terminal | Format：Light box | Duration：0 |
| Location：Chengdu Tianfu International Airport Terminal 2 | Min Qty：3 | |
| Size：宽12m×高3.6m | Min Period：year |
The column-wrapped light boxes not only beautify the airport environment but also serve as an important medium for establishing emotional connections between brands and high-end travelers. They are not merely conveyors of information, but a bridge between the city and the brand, making every arrival a brand impression moment. The visual impact of outdoor large screens creates a unique display space for brands, perfectly integrating the airport's commercial value with the city's image, providing an excellent platform for brands to build deep recognition among high-end travelers.
The wall-mounted column light boxes are located at the north and south entrances of the baggage claim area in Terminal 2, a passage that all arriving passengers must walk through, with an average daily exposure exceeding 30,000 people. The north and south entrances are symmetrically arranged, forming a double-sided display effect and covering 100% of arriving passengers. The light boxes are embedded in the wall columns, approximately 15 meters from the baggage carousel area, with passengers' average dwell time ranging from 10 to 30 minutes. During peak hours in the baggage claim area, passenger flow reaches about 1,200 per hour, with an effective advertisement reach rate exceeding 90%.
The north and south entrance areas of the baggage claim hall are a mandatory passage for passengers picking up luggage, with daily exposure exceeding 30,000 people, covering 100% of arriving passengers. The symmetrical distribution at the north and south entrances creates a double-sided display effect. Passengers have an average dwell time of 10–30 minutes, providing long ad exposure time without visual obstructions. Arriving passengers are primarily business and international travelers with strong consumption power and in a receptive state, resulting in high ad acceptance. With international flights accounting for 35%, the global nature of the audience is further reinforced.
The core value of the pillar lightboxes at the north and south entrances of the baggage arrival hall lies in transforming the traffic advantages of the aviation hub into a connection advantage between brands and consumers. Through four-dimensional empowerment in exclusive traffic lines, precise customer targeting, immersive technology, and contextualized content, full-chain coverage is achieved—from brand exposure, mindshare implantation, to consumption conversion. For brands aiming to deepen their presence in the Southwest market and reach high-net-worth customers, a media platform is not just an advertising vehicle, but also a super engine that drives business growth.The T2 baggage arrival hall north and south entrance pillar lightboxes serve as benchmark media for situational communication at domestic aviation hubs. With its three core features—exclusive traffic lines, physical form advantages, and precise customer alignment—it has become a strategic platform for brands to reach high-net-worth consumers in the Southwest. It is located next to Domestic Arrival Exit A and connects to Metro Line 18 and the high-speed rail Chengdu-Zigong-Yibin interchange passage.As a benchmark medium for situational communication at domestic aviation hubs, it leverages four core features: exclusive traffic lines, physical form advantages, precise customer matching, and technological empowerment. This makes it a strategic platform for brands to reach high-net-worth consumers in the Southwest. By employing four-dimensional empowerment in exclusive traffic lines, precise customer targeting, immersive technology, and contextualized content, it achieves full-chain coverage from brand exposure, mindshare implantation, to consumption conversion.
