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Area:Wuhan | Type:airport | Frequency:0 |
Address:Departure hall on the second floor of T2 of Tianhe Airport | Format:led | Duration:/ |
Location:Departure hall on the second floor of T2 of Tianhe Airport | Min Qty:1 | |
Size:5m(H)×25m(W) | Min Period:year |
Business travelers account for more than 60%, and combined with smart devices such as self-service check-in and facial recognition, travelers are in a sensitive period of information reception, and their acceptance of high-end brand advertising has increased by 50%.
Real-time synchronization of flight status, check-in guidance and other information, support remote control and split-screen display (such as flight information on the left, commercial advertisements on the right), and improve passenger service efficiency
The NFC/AR interactive module interface is reserved, and digital marketing functions such as virtual test drives and coupon scanning codes can be expanded in the future to enhance the advertising conversion rate
The regular price of dynamic video publication is about 180,000-500,000 yuan/week (15 seconds), and the long-term delivery of static pictures can enjoy discounts, with a CPM as low as 1.2 yuan, which is more suitable for short-term lighting strategies than traditional light boxes
It can form a marketing closed loop of "dynamic attraction and static precipitation" with the LED giant screen (175 square meters) in the security check area and the light box on the commercial island, covering the whole process of passengers
Passengers located between the check-in island and the security check area must pass through the route, covering 100% of departing passengers, with an average daily reach of 24,000 passengers, and passengers staying for an average of 3-5 minutes during check-in, with a mandatory exposure rate of over 90%.
Business travelers account for more than 60%, and combined with smart devices such as self-service check-in and facial recognition, travelers are in a sensitive period of information reception, and their acceptance of high-end brand advertising has increased by 50%.
Real-time synchronization of flight dynamics and check-in guidance, support split screen display (flight information on the left and commercial advertisements on the right), improve service efficiency and advertising conversion synergy
The NFC/AR module interface is reserved, and digital marketing functions such as virtual test drives and coupon scanning can be expanded in the future
The content of the screen can be linked to Jingchu cultural elements such as the "Yellow Crane Tower" glass scroll and the naked-eye 3D screen in the terminal building to enhance the regional affinity of the brand