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| Area：Wuhan | Type：airport | Frequency：0 |
| Address：Baggage area on the second floor of Tianhe Airport | Format：Light box | Duration：/ |
| Location：Baggage area on the second floor of Tianhe Airport | Min Qty：4 | |
| Size：10.5X3 | Min Period：year |
The average stay of passengers is 5-8 minutes (with a peak of 40 minutes), and the willingness to accept advertisements increases by 60% after the release of travel anxiety, and the memory retention rate is significantly higher than that of the departure layer
Business travelers account for 42% Duty-free shoppers are family decision-makers, and they have deep access to financial, automobile, and luxury customers
The light box in the luggage area builds a triple barrier with "forced contact by moving lines× penetration of stranded minds× locking of high-end customer groups":
Absolute scene exclusivity: The only exit channel achieves a visual avoidance rate of nearly zero, and the reach efficiency ranks first in the terminal
Synergy of product efficiency transformation: low CPM (≈40 yuan) combined with 5-8 minutes of deep detention to simultaneously drive brand awareness and consumption decisions
Scarcity of strategic resources: The core traffic entrance of the central airport continues to benefit from Wuhan's "first store economy" and hub upgrade dividends
It is located in the only exit channel for domestic arriving passengers, covering 100% of the arriving passenger flow, and the visual avoidance rate tends to be close to zero
6 giant light box matrices (up to 27 square meters) horizontally cover the passage, forming a visual dominance, and the head-up gaze rate of passengers exceeds 80%.
Passengers stay for an average of 5-8 minutes (with a peak of 40 minutes), and the willingness to accept advertisements increases by 60% after the release of travel anxiety, and the memory retention rate is significantly higher than that of the departure layer
Business travelers account for 42% Duty-free shoppers are family decision-makers, and deeply reach high-consumption sensitive groups such as finance, automobiles, and luxury goods
The lightbox builds scarcity with "must move through the line× deep detention × high-end traffic", has a significant cost advantage of 1,000 exposures, and superimposes the expansion dividend of the air-rail hub, which is a high-quality target for medium and long-term brand exposure
