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Area:Wuhan | Type:airport | Frequency:0 |
Address:The second floor of Tianhe Airport is a corridor in the east and west | Format:Light box | Duration:/ |
Location:The second floor of Tianhe Airport is a corridor in the east and west | Min Qty:2 | |
Size:6X7m | Min Period:year |
It spans the core passenger transit route (connecting the departure hall, baggage hall and transportation center), covering 100% of the inbound and outbound passenger flow
The oversized size of the upward viewing angle forms a visual bag, and the passenger avoidance rate tends to be close to zero
Passengers stay in the corridor for an average of 4-6 minutes, and their concentration on receiving information is 300% higher than that in open areas
Combined with the intelligent lighting system of T2 terminal (daily / energy saving / festival three modes), the light show enhances the dynamic attractiveness of the advertising screen
Relying on the theme ceiling of "Bright Galaxy, Rhythm Ripples" (wave shape gradient grille), light box advertising and architectural light and shadow linkage to enhance the brand's artistic tonality
The east-west-corridor lightbox builds differentiated advantages with "dome-like visual domination, golden residence time, and light and shadow art empowerment".
No blind spot coverage: The double corridor matrix forms a closed loop of brand information and reaches the two-way passenger flow in and out of the port
Emotional window binding: Anxiety during the transition period of passengers' itinerary is alleviated, and the retention rate of advertising memory is increased by 40%.
Product synergy: Low CPM combined with cultural landmark attributes to help the brand high-end narrative
After the upgrade of the commercial area of the T2 terminal in 2025, the corridor light box and the new first store economy will form a consumption scene linkage, and the transformation path will be further shortened